Coordonnateur des médias sociaux / Social Media Coordinator

Dupray • Montreal, QC

5d • Hybrid

About The Position

The social media coordinator is responsible for developing and implementing strategies to grow the company’s social media presence, engage audiences, and drive brand awareness across all key platforms, including Instagram, TikTok, Facebook, and Pinterest. This role ensures alignment between the company’s goals and its social media content, campaigns, and community management. The ideal candidate is a creative thinker with strong analytical skills and experience in social media strategy, content creation, and performance analysis to deliver measurable results.

Requirements

• Minimum of 3 years of experience managing social media accounts (Facebook, Instagram, Pinterest, Tiktok, Youtube) & influencer campaigns for brands, with a proven track record of growth and engagement.
• Experience in content creation (e.g., video, graphics, copywriting) tailored for different platforms.
• Experience in managing advertising campaigns on platforms like Instagram, TikTok, and Facebook.
• Proficiency in using social media scheduling tools (e.g., Hootsuite, Buffer, Later) and analytics tools (e.g., Meta Insights, TikTok Analytics, Google Analytics).
• Deep knowledge of social media trends and strong understanding of platform-specific algorithms and best practices.
• Creativity in developing unique content and campaigns aligned with the brand’s values and audience preferences.
• Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously.
• Analytical mindset to track performance and optimize strategies based on data insights. Strong understanding of performance tracking and reporting across platforms (Meta, Tiktok, GA4).
• Excellent communication skills, with experience in community management and customer interaction.
• Demonstrated experience managing influencer relationships, negotiations, and ROI-driven collaborations.
• Fully bilingual in French and English, both written and spoken, to support market-specific campaigns and audience engagement - a must.

Nice To Haves

• Certifications in social media marketing, digital marketing, or analytics tools are an asset.
• Experience with influencer marketing and partnership strategies.
• Familiarity with e-commerce and social commerce features like Instagram Shopping and TikTok Shop.

Responsibilities

• Develop and execute social media strategies aligned with marketing and growth goals
• Create, schedule, and manage engaging multi-platform content (posts, reels, stories, short-form video)
• Lead influencer and talent collaborations, from outreach to content delivery and ROI tracking
• Manage community engagement by monitoring and responding to comments, messages, and mentions (with team support)
• Track performance using KPIs and analytics, turning insights into optimizations
• Manage and optimize social campaigns to drive engagement, reach and ROI

Benefits

• Competitive salary.
• Health and dental benefits.
• RRSP matching plan.
• Hybrid work model (4 days/week at the office).
• Full gym on-site and access to a trainer.
• Chalet reserved for employees.
• Beautiful office space and private terrace.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level