Social Media Coordinator
Lucchese•Dallas, TX
•Hybrid
About The Position
The Social Media Coordinator brings Lucchese's day-to-day social presence to life. This is a hands-on, individual-contributor role focused on creating and posting content, managing our social communities, and supporting our influencer and user-generated content (UGC) strategy. You'll work closely with the Manager of Content Strategy and partner cross-functionally with Brand, Digital, Events, and Product teams.
Requirements
- 2+ years of experience in social media marketing, communications, or a similar field
- Bachelor's degree in Marketing, Communications, or a related field preferred; High School Diploma/GED required
- Experience with influencer sourcing/seeding platforms (ShopMy, LTK preferred)
- Proficiency in Adobe Premiere, Adobe Photoshop, Canva, and other content editing tools
- Strong photo/video editing skills
- Excellent written and verbal communication skills
- Ability to multitask across multiple platforms and projects in a fast-paced environment
- Creative, detail-oriented, and a natural problem-solver
Responsibilities
- Create, schedule, and publish social content across Facebook, Instagram, TikTok, LinkedIn, Pinterest, and more
- Help build and maintain the social media content calendar
- Shoot and edit photo/video content for social platforms
- Support the Manager of Content Strategy in executing content plans and campaigns
- Monitor and respond to comments and messages across our social platforms in a timely, on-brand way
- Pull insights from customer reviews (Yelp, Google Business, Apple Business) and social comments
- Track community sentiment and share qualitative/quantitative insights to inform content strategy
- Stay on top of social media trends, platform updates, and emerging strategies
- Bring trend insights and recommendations to the Manager of Content Strategy
- Support planning of upcoming content based on research findings
- Help build and manage Lucchese's influencer and user-generated content strategy
- Identify, coordinate, and build relationships with influencers and brand advocates
- Manage product seeding — selection, fulfillment coordination, and tracking
- Source and manage influencer outreach through platforms like ShopMy and LTK
- Support execution and performance tracking of influencer/UGC campaigns
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
High school or GED
