Social Media Coordinator

Faith Promise Church•Knoxville, TN

20d•Hybrid

About The Position

The Social Media Coordinator owns the daily public voice of Faith Promise Church across four accounts: Faith Promise Church, Pastor Zac, Win Network, and The Most Podcast. This role decides what gets said, builds most of what gets posted, publishes it on a consistent rhythm, and grows the audience that our vision depends on reaching. The weekend message and The Most Podcast produce most of the raw material these accounts run on, and each account carries a different flavor from there. The Faith Promise account also features church events, campus life, and next steps. Win Network speaks to church leaders. Pastor Zac's account runs as a reflection of what Faith Promise and Win Your World are already saying rather than as a separate personal feed. This role holds all four in view at once and keeps each one sounding like itself. This is a ministry role first. Communications at Faith Promise exists to help people meet Jesus, grow in Him, and win their world. The Social Media Coordinator carries that calling into every hook written, every clip chosen, every post published, and every comment answered.

Requirements

A clear sense of calling to ministry and alignment with the vision, values, and theology of Faith Promise Church.
Two or more years running social accounts with measurable audience growth, whether for an organization, a leader, or a personal brand with real traction.
Demonstrated instinct for what earns attention online, supported by examples of content this person made that performed.
Strong writing skills, including the ability to write in another leader's voice with accuracy and warmth.
Working ability to build clean graphics and short-form video without waiting on a designer for routine posts.
Fluency with AI-powered workflows for clip identification, copy drafting, and template-based design, along with a willingness to learn the systems this team is building.
Ability to lead volunteers well, including training them and holding a standard with grace.
Self-starting and organized. This person arrives with a plan and runs it without close supervision.
Availability to attend conferences and major church-wide events, including some weekends and evenings.

Nice To Haves

Experience in a church, ministry, or nonprofit environment.
Experience supporting a podcast or other long-form content as a source for short-form distribution.
Familiarity with paid social and campaign trafficking.
Experience managing a public leader's personal account alongside an organizational account.

Responsibilities

Owns strategy, calendar, and growth for the Faith Promise Church, Pastor Zac, Win Network, and The Most Podcast accounts.
Sets and holds a consistent posting cadence on every account, including Win Network, which needs to look like a living account rather than a placeholder.
Keeps each account in its own lane, including church events and next steps on the Faith Promise account and leader-facing content on Win Network.
Tracks reach, engagement, follower growth, and click-through, and brings a clear read on what is working to the weekly planning meeting.
Studies what is working for other churches and ministries doing this well and adapts it to our voice rather than copying it.
Provides design assistance to Lead Graphic Designer as needed.
Develops the hooks, thumbnails, titles, and opening lines that get our content watched by people who do not already know us.
Identifies the topics and angles that pull a wider audience toward the message, including apologetics, cultural questions, and everyday faith conversations.
Brings proposed hooks and angles to the Pastor of Communications and Marketing before publishing anything that could be read as controversial.
Tests, measures, and adjusts rather than repeating what has always been done.
Builds quote cards, single-slide posts, and text graphics using approved templates and AI-assisted design workflows.
Writes all captions and copy in the voice of Faith Promise, of Win Your World, and of Pastor Zac.
Selects the moments from each weekend message and each episode of The Most Podcast that should become clips, and passes clear timecodes and direction to the Video Editor.
Requests high-craft design work from the Lead Designer through the normal project intake process, reserving that capacity for pieces that genuinely need it.
Loads and schedules ad creative and marketing content onto the accounts in support of church-wide campaigns.
Manages the Winning Team volunteers who run campus social accounts, including recruiting, training, and development.
Connects with campus social leads on a regular rhythm for alignment, brand consistency, and shared ideation.
Attends and captures content at all conferences and major church-wide events, or builds and directs a team to cover what one person cannot.
Turns conference and event capture into same-day and next-day posts across the relevant accounts.
Publishes and schedules all content across every platform and account.
Monitors and responds to comments and direct messages daily, in a tone that reflects the heart of the church.
Flags pastoral concerns, criticism, and crisis situations to the Pastor of Communications and Marketing quickly rather than handling them alone.
Coordinates with campus and ministry teams to capture moments worth posting from events, baptisms, and conferences.
Other duties as assigned.