Social Media Coordinator

Echelon Fitness Multimedia, LLC•Chattanooga, TN

37d

About The Position

The Social Media Coordinator is responsible for the execution and publishing of content across various social media platforms including Instagram, TikTok, Facebook, LinkedIn, and YouTube. This role involves capturing diverse content (lifestyle, studio, product), supporting product launches and campaigns, and maintaining a consistent content calendar. The coordinator will ensure brand alignment by collaborating with the Head of Brand and adhering to established brand guidelines. Key duties also include organizing digital assets, coordinating influencer and athlete deliverables, supporting event coverage, tracking engagement and growth, assisting with performance reporting, and identifying content trends.

Requirements

0–2 years experience in social media or digital marketing
Strong understanding of Instagram and TikTok
Comfortable filming and editing short-form video
Basic knowledge of Canva, CapCut, or similar tools
Organized, fast-moving, and execution-focused

Nice To Haves

Passion for fitness, performance, or recovery preferred

Responsibilities

Schedule and publish posts across Instagram, TikTok, Facebook, LinkedIn, and YouTube
Capture lifestyle, studio, and product content in assigned location
Support product launch rollouts and campaign execution
Maintain a consistent content calendar
Work closely with Head of Brand to ensure messaging consistency
Follow established brand guidelines and visual standards
Assist in building cohesive storytelling across platforms
Organize and manage digital assets
Assist in coordinating influencer and athlete deliverables
Support trade show and event coverage (HFA, CES, etc.)
Track engagement, reach, and growth
Assist in weekly performance reporting
Identify content trends and growth opportunities