Social Media Coordinator

Four Winds Inc.•Town of Bedford, NY

9h•$60,000 - $70,000•Onsite

About The Position

Four Winds Hospital is the leading provider of specialized behavioral health inpatient and outpatient treatment for children, adolescents, and adults. We invite you to join our Four Winds Family. Four Winds Hospital is seeking a Social Media Coordinator / Content Creator to work in our Westchester campus with occasional travel to our Saratoga campus. The job is in-person onsite at our Westchester Campus in Katonah, NY.

Requirements

Bachelor’s Degree, preferably in marketing or related field
Strong writing skills to include adopting someone else’s voice and stay true to their meaning
Collaborative and creative
A genuine design eye and a real sense for color and visual mood
Strong Canva skills
Comfort with production: filming, editing, captions, simple overlays
Organized and self-directed

Responsibilities

Work closely with Dr. Sarah Klagsgrun (“Dr K”), the Executive Medical Director/Owner and Four Winds staff to develop copy and design together
Capture and edit short-form video: Dr K to camera, plus staff and campus moments at Four Winds
Turn Dr K’s clinical explanations into clear, accurate captions and carousels, written in her voice
Design clean, on-brand graphics and carousels in Canva
Run the content calendar and posting cadence across Instagram, TikTok, Facebook, and LinkedIn
Manage comments and DMs with warmth and care
Run two accounts with two different voices keeping both accounts looking and sounding distinct: Dr K’s brand is professional, the expert in field child psychiatry, focused on clinical content translated for parents and patients and Four Winds’ brand is reassuring and inviting focused on staff, the campus, conveying the warmth of the Four Winds environment.
Be able to write in both voices and keep them distinct.