Social Media & Content Specialist

Best Friends•Los Angeles, LA

2d•Onsite

About The Position

Best Friends Animal Society is hiring a Social Media & Content Specialist to support its mission to end the killing of dogs and cats in America's shelters. Based in Los Angeles, this role captures stories of pets at the LA Pet Adoption Center and at partner shelters and rescue groups, including pets who need fosters, are ready for adoption, or have found homes. The position is temporary and expected to last one year from the hire date. As part of the LA marketing team, the specialist creates and edits photo and video content, posts to Instagram and Facebook, monitors performance and community engagement, and collaborates with Programs, National social media, PR teams, influencers, and local partners. The role may require representing Best Friends on camera. The position involves travel within the Los Angeles area and work in active shelter environments, indoors and outdoors in varied weather conditions.

Requirements

2–4 years of experience shooting and editing static and video content, with strong composition, lighting, and narrative storytelling skills.
Comfort with editing tools and the ability to turn raw footage into ready-to-post content.
2–4 years of experience in social media or content roles.
Hands-on experience posting to Instagram and Facebook and a solid understanding of each platform.
Ability to recognize social media trends and bring fresh content ideas.
Comfort collaborating across teams and with local partners, and adjusting as priorities shift.
Ability to lift up to 40 pounds and perform strenuous activities including lifting, carrying, reaching, stooping, squatting, cleaning, and bending.
Ability to perform repetitive tasks for extended periods, including typing, sitting, walking, and arm and hand motion.
Ability to work indoors and outdoors in varied weather, including extreme heat and cold, and comfort working in and around active shelter environments, including facilities where animals are at risk.
Valid driver's license in good standing for at least three years and ability to qualify to be added to Best Friends' insurance.
Ability to travel within the Los Angeles area.
U.S. work authorization that does not now or in the future require visa sponsorship from Best Friends Animal Society.

Nice To Haves

Experience creating content featuring animals.
Spanish bilingual skills.

Responsibilities

Capture photo and video content at the LA Pet Adoption Center, events, and community partner organizations, including shelters and rescue groups.
Partner with the Programs team to identify and develop stories about pets who need fosters, are available for adoption, or have found homes.
Edit raw photo and video into authentic, on-brand, ready-to-post content.
Post content to Instagram and Facebook and stay current on platform trends.
Use performance and analytics tools to assess what is resonating and apply findings to future content.
Work with the National social media team to identify and coordinate with influencers, including managing on-site visits and content at the Center or partner locations.
Work with local and national PR teams to facilitate media opportunities on and off site and appear on camera to represent Best Friends as needed.
Monitor and respond promptly to Instagram and Facebook comments and messages in an on-brand voice, and flag issues requiring team attention.