Social Media Business Development/Sales Rep

King Ford of NashvilleNashville, GA
Onsite

About The Position

King Ford of Nashville is hiring a full-time Social Media Sales Representative / Business Development Representative to help create interest in our vehicles, engage potential customers, follow up with leads, and move online conversations into the dealership sales process. This is an active, customer-facing sales opportunity for someone who can combine digital communication, content creation, consistent follow-up, and personal initiative. You will help showcase new Ford vehicles and used inventory through social media, respond to customer inquiries, identify potential buyers, schedule appointments, and support the sales team in turning interest into completed sales. King Ford of Nashville will teach you the dealership’s sales process and help you develop product knowledge. You must bring the energy, professionalism, communication ability, consistency, and willingness to learn.

Requirements

  • Someone who understands social media and is comfortable using a smartphone as a serious business and communication tool.
  • Confidence appearing on camera, recording short videos, taking photos, and creating straightforward social media posts.
  • Strong written and verbal communication skills across social media, text, phone, email, and in-person conversations.
  • A positive attitude, dependable work habits, and a genuine willingness to be coached.
  • A self-starter who can remain productive and consistent without needing constant supervision.
  • Interest in sales, social media marketing, vehicles, customer service, or business development.
  • The ability to start conversations, ask questions, listen to customers, and communicate professionally.
  • The resilience to handle rejection, continue following up, and stay focused on the next opportunity.
  • Reliable attendance and the desire to grow through performance.
  • The judgment to represent the dealership responsibly when communicating online.

Nice To Haves

  • Experience creating or posting content on Facebook, Instagram, TikTok, YouTube Shorts, or similar platforms.
  • Basic photo or video editing ability is helpful but not required.
  • Previous experience in retail, restaurants, hospitality, customer service, call centers, marketing, or sales is helpful.
  • Experience communicating with customers through phone, text, email, direct messaging, or social media.
  • Valid driver’s license and acceptable driving record preferred.
  • Automotive experience is not required. Coachability, consistency, and communication ability matter more than previous dealership experience.

Responsibilities

  • Create and publish dealership-appropriate social media content featuring new Ford vehicles, used inventory, dealership activities, promotions, and customer-focused messages.
  • Record short-form videos, take vehicle photos, write simple captions, and help present inventory in ways that attract attention and encourage customer inquiries.
  • Use platforms such as Facebook, Instagram, TikTok, YouTube Shorts, and other relevant digital channels to generate awareness and sales opportunities.
  • Monitor and respond professionally to social media messages, comments, questions, and customer inquiries.
  • Start conversations with potential buyers and help move interested prospects from social media into the dealership’s sales process.
  • Follow up with social media leads, internet leads, phone inquiries, previous prospects, and other customer opportunities.
  • Contact prospective customers through phone calls, text messages, email, and approved social media channels.
  • Schedule dealership appointments and provide customers with clear information about their next steps.
  • Assist the sales team with customer communication, appointment confirmation, basic vehicle information, and follow-up.
  • Learn Ford product knowledge, used vehicle inventory, basic financing concepts, and dealership sales procedures.
  • Track daily activity, document customer interactions, and follow the dealership’s lead-management and follow-up processes.
  • Represent King Ford of Nashville with a professional appearance, positive attitude, and customer-first approach.

Benefits

  • Commission opportunity
  • Opportunity to learn automotive sales without prior dealership experience
  • Develop practical experience in prospecting, content creation, customer follow-up, appointment setting, and sales
  • Develop confidence communicating online, over the phone, and face-to-face
  • Join a local dealership team where motivated people can demonstrate their value through consistent effort and results
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