Social Media Associate

University of Southern California • Los Angeles, CA

1d • $30 - $35 • Hybrid

About The Position

The University of Southern California Office of Communications is hiring a Social Media Associate to develop and execute a dynamic social media strategy and create, manage, and execute social content. The role helps shape USC’s digital presence by telling stories that support the university’s mission and priorities. The associate creates visual and written content, manages social channels to grow audiences and increase engagement, promotes university messaging, and monitors online conversations to support reputation management. The role may require attending events outside traditional work hours, including evenings and weekends, and serving as the on-call point person for social media emergency and crisis communications.

The position calls for strong writing, content development, photography, and image-editing capabilities, as well as the ability to follow digital and social media trends. The job posting lists a minimum education of a bachelor’s degree, with combined experience and education accepted as a substitute, and a minimum of three years of experience. A bachelor’s degree in marketing, public relations, journalism, or a related field is preferred. The hourly rate range is $30.00–$35.15.

Requirements

• Minimum of three years of experience.
• Minimum education of a bachelor’s degree, or combined experience and education as a substitute.
• Extensive applicable experience in employee and/or internal corporate communications, including three years in communications, content development, and writing or editing in employee/internal corporate communications.
• Demonstrated design and typography experience.
• Knowledge of writing and editing fundamentals and Associated Press style.
• Ability to tailor content to targeted audiences and understanding of multichannel communication platforms.
• Experience using design software or tools such as HTML, CSS, and Adobe Creative Suite to create digital assets for platforms such as WordPress, social media, and search and display advertising.
• Excellent written and oral communication skills, including the ability to provide detailed information and summaries and exercise discretion with confidential information.
• Ability to build and deliver solutions that meet customer expectations.
• Organizational, analytical, and problem-solving skills.
• Ability to make decisions proactively, independently, strategically, and creatively.
• Interpersonal skills to provide support and guidance as needed.
• Experience with Microsoft Office and content management systems.
• Ability to attend events and create content outside traditional work hours, including evenings and weekends as needed.

Nice To Haves

• At least one year of best-in-class digital marketing or social media experience, with demonstrated campaign and initiative management for a college or university, another high-profile organization, or a principal in the nonprofit, government, or publicly traded company sectors.
• Experience coordinating the social media presence of prominent individuals.
• Exceptional writing skills and demonstrated knowledge of content management and delivery of creative copy, image, and video content.
• Experience with social media photography.
• Strong organization, attention to detail, and multitasking capabilities, with the ability to communicate effectively with senior administration, faculty, staff, and student audiences.
• Ability to work independently with minimal supervision or collaboratively with a dynamic team of content creators.
• Bachelor’s degree in marketing, public relations, journalism, or a related field.

Responsibilities

• Create visual and written content for social media and other channels.
• Manage USC’s presence on social channels to grow audiences, increase engagement, and deliver university messaging to target audiences.
• Proactively implement new ideas to promote university priorities.
• Attend university events and create content, including when events occur outside traditional work hours.
• Monitor social media conversations and analyze discussion across social media, blogs, private groups, news outlets, and forums as needed for reputation management.
• Act as the on-call point person for social media emergency and crisis communications.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level