Social Media Associate

Forvis Mazars•Springfield, MO

3d•Onsite

About The Position

The Social Media Associate is responsible for executing the organization’s social media marketing strategy, including profile management, content creation, campaign coordination, analytics, reporting, and paid advertising. This role involves writing engaging copy for platforms such as LinkedIn, Twitter, Facebook, Instagram, and YouTube. The associate will also develop analytics reports, evaluate performance data, and provide recommendations to enhance engagement and overall social media effectiveness.

Requirements

Bachelor’s Degree
2+ years of relevant marketing & digital marketing experience
Proficient in Microsoft Office Suite

Nice To Haves

Master’s Degree

Responsibilities

Continuously develop & execute the firm’s social media marketing strategy across all social media platforms
Write unique & compelling copy for posts & campaigns to be published on all social media platforms
Utilize Sprout Social to automate & optimize content for social media platforms, including LinkedIn, Twitter, Facebook, Instagram, & YouTube
Work with internal clients to strategically develop paid advertising campaigns on social media platforms
Build & analyze reports to measure social media performance & make strategic recommendations to increase engagement
Monitor firm mentions to assess audience engagement & respond to mentions & comments
Communicate effectively with internal clients to provide guidance & training on best practices & techniques to align with social media strategy
Evaluate competitive benchmarks, new technologies, & social media platforms to identify opportunities for growth & improvement
Manage time wisely to simultaneously work on multiple projects & meet aggressive deadlines
Exhibit a desire for continuous growth & development, welcoming constructive feedback & coaching