Social Media Associate

Hippocratic AI•Palo Alto, CA

22h•Onsite

About The Position

Hippocratic AI is seeking a sharp, ambitious Social Media Associate to manage their entire social media presence. This role involves using AI Agents and advanced technology to create professional and resonant content. The associate will be responsible for building the company's TikTok presence from scratch, creating content for LinkedIn, supporting the CEO's LinkedIn voice, managing the cadence on X, and ensuring product launches, customer wins, and headlines are effectively communicated across relevant channels. This position offers significant responsibility and the opportunity to work closely with the Chief Communications Officer (CCO), marketing, sales, customer success, and design teams to share the company's stories. The ideal candidate is highly active on social media, possesses excellent taste, can create both short-form video and polished written content, is data-driven, and is passionate about shaping the voice of a leading company in AI and healthcare.

Requirements

1-5 years of social media experience at a brand, agency, or startup (internships count).
Native fluency in LinkedIn, TikTok, and X, understanding the unwritten rules of each platform and identifying leading accounts.
Strong writing skills and a good sense of voice, particularly differentiating between CEO and brand posts.
Comfort designing in Canva and Figma, capable of producing clean graphics, social tiles, or simple templates independently.
Ability to shoot and edit short-form video on mobile or with lightweight editing tools.
Project management skills, including managing a calendar, juggling stakeholders, and meeting tight deadlines.
A bias toward action and good judgment, enabling fast movement on trends without risking the brand.
Comfort with social listening and analytics tools (e.g., Sprout, Brandwatch, native analytics).
Genuine interest in healthcare, AI, or both; curiosity is essential.

Nice To Haves

Experience launching a TikTok or short-form channel from scratch.
Existing relationships with healthcare creators, clinician influencers, or AI commentators.
Past experience supporting an executive's personal brand.
Familiarity with regulated or healthcare-adjacent communications.

Responsibilities

Build and manage teams of AI agents to support cross-functional social media efforts.
Own and manage a unified content calendar across LinkedIn (CEO + company), TikTok, and X, planning for product launches, marketing moments, conferences, and media hits, while remaining agile to react quickly.
Support the CEO's LinkedIn presence by creating CEO-toned posts, managing publishing cadence, monitoring comments, and identifying engagement opportunities under CCO guidance.
Launch and grow Hippocratic AI's TikTok presence from the ground up, developing content franchises, shooting and editing short-form video, and collaborating with creators, clinicians, and other voices.
Manage company LinkedIn and X accounts, ensuring consistent posting on LinkedIn and a light touch on X, while monitoring all channels for relevant conversations and engaging in real-time.
Source content from across the company, partnering with sales, customer success, and clinical teams to develop material from customer wins, use cases, product milestones, and team highlights.
Identify, outreach, and coordinate with influencers and external voices, including creators, clinicians, patient advocates, and industry figures, to amplify Hippocratic AI's story.
Create on-brand content, including designing graphics in Canva and Figma, editing video natively or with editing tools, and writing copy, coordinating with the lead designer for brand consistency.
Support broader communications and marketing efforts by drafting sales documents, one-pagers, and other supporting content, and assisting with light design and editing.
Track social media performance across channels, analyze what's working, and provide recommendations for improvement.