Social Media Art Director

The Vanguard Group • Malvern, PA

2d • Hybrid

About The Position

Bring Vanguard's story to life through bold, social-first creative. We're looking for a creative professional who can blend art direction, branding, design, and motion to shape compelling content that reaches millions across social platforms. If you're passionate about turning complex business messages into engaging social experiences, we'd love to hear from you.

Requirements

• Five years of related experience in social media, art direction, advertising, creative marketing, or digital content development.
• Strong portfolio demonstrating social-first campaign concepting, art direction, static design, and motion design across multiple platforms.
• Proven experience developing and pitching creative concepts to stakeholders and cross-functional teams.
• Strong understanding of social media platforms, audience behavior, content formats, and emerging trends.
• Undergraduate degree or equivalent combination of training and experience.

Nice To Haves

• Degree in Advertising, Graphic Design, Visual Communications, Fine Arts, or related field preferred.

Responsibilities

• Collaborates across teams to understand business objectives, audience needs, and content opportunities.
• Develops and presents social-first creative concepts and campaign ideas that support communications and marketing goals.
• Creates and pitches innovative creative concepts, articulating strategic rationale and relevance to stakeholders, business partners, and leadership.
• Provides art direction and creative guidance throughout the content development process, ensuring high-quality execution across static, motion, and emerging social formats.
• Demonstrates versatility across both static and motion design for social content.
• Operates comfortably within a strict regulatory and compliance environment while creating engaging and attention-grabbing work.
• Maintains brand standards and visual consistency across social channels while identifying opportunities to evolve creative approaches within established guidelines.
• Collaborates with designers, copywriters, strategists, video producers, and external partners to deliver integrated campaigns and content experiences.
• Engages with business units and leaders to understand communication objectives, provide creative recommendations, and ensure final deliverables meet stakeholder expectations.
• Stays current on social media trends, platform innovations, and creative best practices, proactively bringing new ideas and formats to the team.
• Participates in special projects and performs other duties as assigned.

Benefits

• Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Associate degree