Fall 2026 Social Media and PR Intern

Hartford AthleticWindsor, CT
Hybrid

About The Position

This internship offers a unique opportunity to be an integral part of the Marketing & Communications team at Hartford Athletics. The intern will contribute creative ideas to enhance the social media presence, with a special focus on TikTok strategy and content development. Responsibilities include capturing game day content on-site, posting real-time content, live tweeting match updates, and assisting with post-game recaps. The role requires attendance at all home matches and support for select away matches. Additionally, interns will participate in training sessions to capture real-time content and develop player personality features. The internship is designed for students pursuing degrees in Communications, Marketing, Journalism, Public Relations, Sport Management, or related fields, aiming to build a career in sports social media and communications.

Requirements

  • Enrolled in an undergraduate or graduate program and eligible for college credit, otherwise must be a volunteer
  • Available throughout the fall semester
  • All Hartford Athletic home match days at Trinity Health Stadium (evenings and weekends required)
  • Remote availability for select away matches to support social media posting and game recap assistance
  • Availability for 1-2 trainings per week for real-time content capture
  • Reliable transportation to Trinity Health Stadium

Nice To Haves

  • Passion for social media, content creation, and storytelling
  • Strong, current understanding of TikTok trends, formats, and platform strategy
  • Comfortable shooting and posting content in real time in a fast-paced, live environment
  • Strong writing skills for live tweeting and recap content
  • Creative eye for photo and video content, including behind-the-scenes and fan moments
  • Positive attitude and willingness to work in a team environment
  • Comfortable interacting with players, staff, and fans
  • Detail-oriented with strong time-management skills
  • Knowledge of soccer and the sports industry preferred but not required

Responsibilities

  • Contribute creative ideas to positive impact Hartford Athletics’ social media channels, with a specific focus on TikTok strategy and content development
  • Capture game day content on-site at Trinity Health Stadium, including gameplay, player moments, fan shots, and behind-the-scenes coverage
  • Post real-time content across Hartford Athletics’ social media platforms throughout each home match
  • Live tweet match updates, key moments, and fan engagement content during home games
  • Assist with post-game recaps, including gathering content and supporting the social media and communications team in timely delivery of recap posts
  • Attend all Hartford Athletic home matches as part of the content team
  • Support remote social media posting and game recap assistance for select away matches
  • Attend 1-2 training sessions a week to capture real-time content with players and personnel, focusing on player personality questions, social media trends, and more
  • Take on other duties, special projects, and event-day tasks assigned by Marketing & Communications staff

Benefits

  • Gain practical experience in real-time social media strategy and execution for a professional sports organization
  • Live gameday content creation, including video, photo, and in-the-moment posting
  • Sports communications and public relations
  • Platform-specific strategy, with an emphasis on TikTok
  • Player and personnel content development
  • Professional sports organization operations
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