Social Media & Affiliate Coordinator

Pelican•Torrance, CA

17d•$28 - $32•Onsite

About The Position

Pelican Products is looking for a Social Media & Affiliate Coordinator to grow our digital community and support our influencer, creator, and affiliate programs. You’ll engage with our social audiences, build creator relationships, coordinate partnerships, and use social insights and performance data to help strengthen the Pelican brand.

Requirements

2–3 years of experience in social media, community management, influencer/creator marketing, affiliate marketing, or a related field.
Strong working knowledge of major social platforms, including Instagram, TikTok, YouTube, Facebook, and X.
Experience with social media reporting, analytics, and social listening tools such as Meltwater or similar platforms.
Experience interpreting social performance data and identifying trends, opportunities, and actionable insights.
Strong written communication skills with the ability to engage audiences while maintaining an established brand voice.
Experience coordinating multiple campaigns, creators, partners, deadlines, and deliverables.
Strong organizational skills and attention to detail.
Working knowledge of Figma and Adobe Creative Suite, including the ability to make basic edits, resize assets, and support content development.
A proactive and collaborative approach with the ability to identify issues, recommend solutions, and work effectively across teams.

Nice To Haves

Experience supporting social media or digital marketing for a consumer brand, either in-house or within an agency.
Experience using affiliate marketing platforms.
Experience with creator or influencer relationship management tools.
Familiarity with AI-powered tools for research, drafting, summarization, ideation, or other day-to-day marketing activities.
Knowledge of social commerce, creator marketing, influencer trends, and evolving digital audience behaviors.
A strong interest in discovering emerging creators, platforms, content formats, and online communities.

Responsibilities

Manage day-to-day community engagement across Pelican’s social media channels, including comments, messages, mentions, and other audience interactions.
Respond to general brand and product questions while directing customer service needs to the appropriate internal teams.
Engage with user-generated content, brand mentions, creators, and relevant online conversations to strengthen community engagement and brand awareness.
Conduct social listening across the Pelican brand, competitors, product categories, and relevant digital trends.
Track and report social media performance, including engagement, reach, sentiment, audience behavior, and emerging trends.
Analyze social performance and translate data into actionable insights that can help improve content and marketing strategies.
Identify potential creators and influencers whose audiences and content align with Pelican’s brand and marketing objectives.
Conduct creator outreach and support the evaluation, onboarding, and ongoing coordination of influencer relationships.
Coordinate product gifting, creator campaigns, product requests, and fulfillment logistics.
Maintain accurate creator and influencer records, including contact information, partnership status, and performance metrics.
Serve as a day-to-day contact for affiliate partners and coordinate communications, deliverables, product requests, and program activities.
Identify and recruit prospective affiliate partners to help expand Pelican’s affiliate network.
Monitor creator and affiliate performance and share relevant insights with internal Marketing teams.
Identify emerging social trends, partnership opportunities, community feedback, and potential brand concerns.
Partner with internal teams and external creators to maintain a consistent Pelican brand voice across social and partnership activities.

Benefits

Competitive paid time off plans
Holiday pay
extra vacation purchase opportunities
Relocation assistance available for qualified candidates
401(k) with immediate company match
Comprehensive Medical, Dental, and Vision coverage
Health Savings Account Contribution
Wellness Discount Program
Global Mental Wellness Program
Quarterly Employee Celebration Days
Peer-to-Peer Recognition Program
Service Recognition Program
Employee Referral Program
Employee discounts on Pelican products and gear
Career growth opportunities across Engineering, Operations, and Product Development