Freelance Social Editor, Complex Latin (Weekdays)

Complex•New York, NY
•Hybrid

About The Position

Complex is seeking a culturally fluent, creative, and entrepreneurial Social Editor to help launch and build Complex Latin, a social-first media vertical celebrating the people, stories, and movements shaping modern U.S. Latino culture. As a founding team member, the editor will establish the vertical’s social identity and editorial voice, grow its audience, and create original content across music, sports, entertainment, fashion, food, and streetwear. The role works closely with the GM of Latin Business, editorial staff, on-camera talent, and Complex’s broader Social team. This hands-on, high-ownership role calls for a bilingual storyteller with strong editorial judgment, social-platform expertise, and a deep understanding of U.S. Latino culture. The editor will develop original content, respond to breaking news, manage freelance contributors, analyze performance, and appear on camera when needed. The role is based in Complex’s New York City office and follows a hybrid schedule of three days per week in-office. The stated schedule is Monday through Friday, 10 a.m. to 6 p.m. EST, for 40 hours per week. Nights, weekends, and holidays may be required as needed for breaking news, major cultural moments, and event coverage. The listed rate is $38 per hour. Actual pay may vary based on factors including location, experience, and performance. Candidates must be legally authorized to work in the U.S. without visa sponsorship.

Requirements

  • 4–5+ years of professional social media, digital editorial, or content creation experience.
  • Fluency in written and spoken English and Spanish, with the ability to use each language authentically to connect with U.S. Latino audiences.
  • Deep, nuanced knowledge of U.S. Latino culture and its diverse communities, including regional and diasporic identities and cultural intersections across music, sports, entertainment, fashion, food, and streetwear.
  • Demonstrated editorial judgment and the ability to tell stories authentically without treating Latin identity as a monolith.
  • Understanding of Instagram, TikTok, Facebook, X, and YouTube Shorts, including platform-specific storytelling and emerging trends.
  • Excellent writing, editing, proofreading, and communication skills, including the ability to turn complex or nuanced cultural conversations into compelling social content.
  • Strong editorial instincts and judgment, with the ability to identify stories, trends, memes, and emerging talent before they reach mainstream attention.
  • Comfort and willingness to appear on camera for original social content, interviews, event coverage, or other editorial opportunities.
  • Ability to interpret social performance metrics and translate insights into actionable audience-growth and engagement strategies.
  • Proficiency with social content creation and editing tools, including Adobe Creative Suite, Premiere Pro, or comparable software.
  • Ability to work in person from Complex’s New York City office.
  • Willingness to work nights, weekends, and holidays as needed for breaking news, major cultural moments, and event coverage.
  • Must be legally authorized to work in the U.S. without the need for visa sponsorship.

Nice To Haves

  • Experience with a publisher, media company, or culturally relevant brand.

Responsibilities

  • Build and establish Complex Latin’s social presence, including its voice, tone, content identity, and platform strategy.
  • Identify intersections between Latin culture and Complex’s editorial pillars, including hip-hop, music, sports, sneakers, streetwear, and pop culture.
  • Manage the day-to-day creation, curation, publishing, and performance of Complex Latin’s social channels, including Instagram, TikTok, Facebook, X, and emerging platforms.
  • Monitor social performance and audience behavior, apply platform insights to editorial decisions, refine content strategy, recommend strategic pivots, and identify opportunities to expand the vertical’s influence.
  • Experiment with emerging platforms, formats, audience behaviors, and approaches to content creation and distribution.
  • Apply strong editorial judgment and cultural sensitivity to ensure content is accurate, engaging, authentic, and reflective of diverse Latin communities and perspectives.
  • Write, edit, and publish social copy in English and Spanish, adapting language and framing to the platform, audience, and story.
  • Recruit, onboard, train, and manage freelance social editors supporting daily publishing, breaking news, and expanded coverage.
  • Participate in original video content by developing concepts, supporting production, and appearing on camera as needed.
  • Support promotion and social execution for Complex commerce, experiential, and branded initiatives, aligning them with Complex Latin’s audience and editorial identity.
  • Share cultural insights, emerging trends, platform learnings, and best practices with the broader organization.
  • Explore and integrate AI tools and emerging technologies to improve efficiency, streamline workflows, and support creative innovation.
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