Social Content Manager – YouTube

Henkel group • Culver City, CA

2d • $80,000 - $100,000 • Hybrid

About The Position

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow. This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world. Dare to learn new skills, advance in your career and make an impact at Henkel.

Requirements

• 3–5 years of experience in digital video production, content creation, or social marketing
• Proven expertise in YouTube content management, optimization, and analytics
• Skilled in video shooting, editing, and storytelling (Adobe Premiere Pro, Final Cut, or equivalent)
• Deep understanding of beauty, education, or lifestyle content ecosystems
• Collaborative, resourceful, and organized — with a passion for creative storytelling and technical excellence
• Comfortable managing multiple brand voices while maintaining quality and cohesion

Responsibilities

• Support content development and execution for YouTube channels across SexyHair, DevaCurl, and STMNT
• Concept, coordinate, and edit short- and long-form videos including tutorials, how-tos, education content, and creator collaborations
• Manage upload cadence, thumbnails, descriptions, and metadata optimization to ensure discoverability and SEO best practice
• Maintain consistency in video quality, tone, and visual identity across brands while celebrating their unique personalities
• Oversee production logistics for shoots — coordinating schedules, talent, locations, and post-production needs
• Collaborate with Creative Strategy and Design to ensure videos align with brand identity and campaign objectives
• Edit and package video content for both YouTube and cross-channel use (TikTok cuts, Reels, paid placements)
• Partner with the Senior Manager, YouTube MSDS to identify and collaborate with stylists, creators, and educators for co-branded content
• Support creator briefing, shoot coordination, and content delivery aligned with brand and educational goals
• Build strong relationships with featured artists and contributors to strengthen MSDS’s creator community
• Monitor performance metrics — watch time, retention, engagement, and conversion — across all brand channels
• Collaborate with Business Intelligence to analyze content effectiveness and audience behavior
• Surface insights and propose content adjustments to continuously improve impact
• Track emerging YouTube and video trends to keep the MSDS ecosystem ahead of the curve

Benefits

• affordable plans for medical, dental, vision and wellbeing starting on day 1
• Paid time off including sick, vacation, holiday and volunteer time
• flexible & hybrid work policies (depending on role)
• vacation buy / sell program
• 401k matching
• employee share plan with voluntary investment and Henkel matching shares
• annual performance bonus
• service awards
• student loan reimbursement
• 12-week gender neutral parental leave (up to 20 weeks for parents giving birth)
• fertility support
• adoption & surrogacy reimbursement
• discounted child and elderly care
• scholarships
• diverse national and international growth opportunities
• access to thousands of skills development courses
• tuition reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed