Shopper Marketing & Ecomm Manager

Kenvue•Rogers, AR

4d•Hybrid

About The Position

Kenvue is currently recruiting for a Shopper Marketing & Ecomm Manager. At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

Requirements

Bachelor’s degree required.
6 – 9 years of experience in shopper marketing, ecommerce, digital marketing, analytics, or related roles.
Experience in CPG and/or retail (Sam’s Club or Walmart preferred).
Strong understanding of retail media, digital marketing, and ecommerce fundamentals.
Experience with analytics and reporting tools (Excel, Tableau, Power BI).
Strong analytical mindset with ability to synthesize data into actionable insights.
Excellent communication and storytelling skills.
Ability to operate in a fast-paced, matrixed environment and manage multiple priorities.
Curious, proactive, and solutions-oriented.

Nice To Haves

Familiarity with ecommerce/retail tools such as Scintilla, Stackline, Profitero, IRI, Flywheel, Pacvue, or Salsify preferred.

Responsibilities

Lead development and execution of insight-driven omnichannel campaigns aligned to brand priorities, Sam’s Club strategies, and Joint Business Planning growth objectives.
Own planning, stewardship, optimization, and reconciliation of shopper marketing budget.
Lead approximately 50 media and print projects from brief through execution, optimization, recap, and learning integration.
Serve as a credible day-to-day partner across Sam’s Club, MAP, sales, brand, agency, ecommerce, and merchandising stakeholders to drive customer-centric activation plans.
Own digital shelf readiness and health, including content accuracy, availability, ratings & reviews, search visibility, and conversion opportunities.
Lead new item launch and online assortment readiness, ensuring timely PDP setup, asset submission, item setup follow-through, and customer content partner alignment.
Manage PDP execution, ensuring ecommerce readiness is delivered with speed, accuracy, and strategic ownership.
Identify opportunities across content, taxonomy, search, and merchandising to improve conversion, shopper engagement, and digital sales growth.
Translate campaign, content, ecommerce, shopper, and business performance into clear recommendations that influence activation strategy and growth plans.
Leverage 6P data (product, price, placement, promotion, etc.) to build insight-driven storytelling.
Develop presentations and narratives that translate complex data into clear, actionable business insights.
Independently prioritize work across high-volume projects, shifting business needs, and multiple stakeholders while maintaining strong governance and accountability.
Influence site experience, merchandising strategies, and customer-facing recommendations to drive sales, share, and long-term Sam’s Club growth.