Shopper Marketing Director

adm-Indicia

1d • $135,000 - $150,000 • Hybrid

About The Position

We are seeking a Shopper Marketing Director (12+ years’ experience) to drive account growth, unlock commercial opportunities, and build senior-level client partnerships.

This is not a delivery-only account leadership role. It is a strategic commercial position responsible for:
Growing revenue within existing accounts
Unlocking new business opportunities
Elevating client partnerships to executive level
Turning shopper strategy into sustainable business growth
You will operate as a senior advisor to clients — connecting brand ambition to retail performance — while owning the financial health and expansion of your portfolio.

Requirements

• 12+ years’ experience in shopper marketing, retail activation, or below-the-line agency environments.
• Proven Director or Senior Account Director experience.
• Demonstrated track record of growing accounts year-on-year.
• Strong FMCG and retail client background.
• Experience influencing executive-level stakeholders.
• Deep understanding of retail ecosystems and shopper conversion strategy.
• Experience contributing to agency new business wins.
• Commercial Acumen
• Understands agency economics, margin protection, pricing strategy, and revenue expansion.
• Growth Mindset
• Naturally identifies white-space opportunities within accounts.
• Executive Client Leadership
• Trusted advisor capable of influencing senior stakeholders.
• Strategic Thinking
• Translates retail data and insight into scalable growth plans.
• Negotiation & Influence
• Comfortable leading complex commercial discussions.
• Operational Discipline
• Maintains delivery excellence while protecting profitability.

Responsibilities

• Growth & Business Development
• Identify and convert organic growth opportunities across client portfolios.
• Develop annual growth roadmaps tied to shopper and activation strategies.
• Lead new business pitches and prospect development.
• Build multi-year partnership strategies with key accounts.
• Contribute to pipeline forecasting and revenue planning.
• Senior Client Leadership
• Own executive-level relationships (VP Marketing, CMO, Shopper Leads).
• Influence client investment decisions toward activation and retail growth.
• Lead high-stakes commercial conversations confidently.
• Position the agency as a long-term growth partner.
• Strategic Shopper Leadership
• Guide development of shopper frameworks and activation roadmaps.
• Elevate client briefs into broader, revenue-driving programs.
• Connect retail insights, performance data, and category dynamics to strategic recommendations.
• Ensure programs align to measurable KPIs and sales impact.
• Commercial Ownership & Governance
• Accountable for revenue, margin, scope control, and profitability.
• Protect commercial discipline across projects.
• Drive pricing strategy and contract negotiations where required.
• Ensure delivery excellence without compromising margin.
• Internal Leadership & Alignment
• Align creative, strategy, and production around growth priorities.
• Create a culture of proactive opportunity spotting.
• Mentor senior account teams toward strategic and commercial maturity.
• Build confidence and clarity across cross-functional teams.

Benefits

• Why adm-indicia
• adm-indicia is a global leader in shopper and below-the-line marketing execution — partnering with brands to deliver impact where purchase decisions are made.
• This role offers the opportunity to:
• Drive significant revenue growth across major global brands.
• Operate at executive level within a globally connected agency.
• Influence shopper strategy across markets and channels.
• Shape long-term client partnerships.
• Play a central role in the commercial success of the agency.
• We are an equal opportunities employer and as such, will make any reasonable adjustments to accommodate the needs of all candidates. If you have any such needs or requirements in the context of your interview, please notify us so that we can make the appropriate arrangements.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed