Senior Specialist Shopper Marketing
About The Position
The Shopper Marketing Senior Specialist is a critical team member in driving our efforts across customers and the internal organization for the NUSA Omni Channel business. The Shopper Marketing Senior Specialist is responsible for executing shopper marketing strategies that drive sales and increase brand awareness. The ideal candidate will have a deep understanding of consumer behavior and be able to translate that knowledge into effective marketing campaigns that resonate with shoppers. They will work closely with cross-functional teams, including sales, marketing, product development, and finance to ensure that all shopper marketing initiatives are aligned with business objectives.
Requirements
- Bachelor’s Degree in business or related field required
- At least 2 years of experience working with Customers, Sales, and HQ teams.
- A creative & relentless problem solver
- Ability to adapt nimbly and support others through complex situations
- Comfortable navigating ambiguity and uncertainty
- Ability to travel (10%)
Nice To Haves
- Graphic Design/Adobe Suite a plus
Responsibilities
- Execute shopper marketing strategies that drive sales and increase brand awareness
- Collaborate with cross-functional teams to develop and execute shopper marketing campaigns
- Manage budgets for shopper marketing initiatives
- Monitor and analyze the effectiveness of shopper marketing campaigns and make recommendations for improvement
- Conduct research and analysis to gain insights into consumer behavior and preferences
- Stay up to date with industry trends and best practices in shopper marketing
- Build and maintain relationships with key stakeholders, including retailers and vendors
Benefits
- 401k with company match
- healthcare coverage
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
