Senior Marketing Specialist

WEAVER CONSULTANTS GROUP LLC•Naperville, IL

1d•$75,000 - $85,000•Hybrid

About The Position

The Sr. Marketing Specialist will work as part of an established in-house marketing team responsible for supporting national operations across multiple brands in various industrial sectors. Duties will involve supporting marketing efforts, including leading website content development in coordination with technical staff, driving general branding refinement activities, supporting strategic business development initiatives, increasing brand awareness on social media, and engaging in a wide range of creative design and digital projects. This position will report to the Marketing Director and will work closely with other internal marketing team members.

Requirements

Expert-level skill set in using Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, etc.).
Demonstrated history of success developing branding and marketing collateral. Brochures, sales sheets, investor relations materials, corporate communications, presentations, campaigns, etc.
Strong attention to detail and organizational skills.
Ability to take initiative and prioritize deliverables across multiple projects.
Flexible and adaptable as department priorities evolve to support operational needs.
Experience with website traffic data analysis using Google Analytics and initiating tactics to improve performance.
Familiarity with maintaining website content on Content Management Systems such as WordPress.
Professional, ethical, and committed to excellence in communications.
Ability to virtually collaborate and work effectively with other co-workers, administrative departments, and technical groups located across our 20+ offices.
Bachelor's Degree in Marketing, Business Administration, Communications, or a marketing-related field required.
3 to 5 years of formal marketing experience.
Proficiency in Microsoft Office and Adobe design programs required.
Comfortable working with multiple project stakeholders and technical engineering professionals (i.e., coworkers, technical teams, outside consultants, executives, etc.).
Prior involvement in supporting corporate-level marketing, communications, creative, sales, contracts, and/or business development teams.
Ability to work in a hybrid work environment with a minimum of 2-days a week in our Naperville, IL office.
A valid driver’s license with a driving record in good standing is required.

Nice To Haves

Experience working with or for B2B companies in the Construction, Engineering, Industrial, Environmental, or Consulting sectors is a plus.

Responsibilities

Unique position supporting a wide range of marketing activities for multiple brands associated with Weaver Companies (www.theweavercompanies.com).
Partner with technical teams to develop content explaining the company’s various engineering, construction, and environmental service offerings.
Provide technical teams with creative design support on select sales initiatives such as client and conference presentations.
Support design and content updates for marketing brochures, corporate resumes, project technical descriptions, and additional marketing materials.
Maintain marketing files in an organized fashion, including photography files, marketing collateral, and analytical data reporting.
Involvement with tradeshows, industry conferences, professional associations, and client/employee events.
Assist in the preparation of marketing materials, such as statements of qualifications (SOQs) and requests for proposals (RFPs).
May require advanced formatting in Microsoft Office Suite; specifically, Word, Excel, and PowerPoint.
Website content updates through existing and established WordPress sites.
Work on further developing the social media presence across select brands.
Representation of the Marketing department at various cross-functional department meetings and committees.