SEO Specialist I

Go Local Interactive•Overland Park, KS

About The Position

As a Search Engine Optimization Specialist I, you spearhead the strategy and optimization efforts for your clients' SEO programs. Your responsibilities include strategic planning, performance analysis, testing, and comprehensive reporting on all assigned campaigns. Ensuring an outstanding client experience is paramount, achieved through consistent communication, education, and productive reporting meetings held with clients at least monthly. Thriving in a cross-functional team environment, you possess a keen understanding of how your decisions impact both your clients and Go Local. Your focus extends beyond maintaining current accounts to actively seeking opportunities for revenue growth within your client portfolio. Your ability to devise unique solutions for clients and the agency alike promises to yield exceptional results!

Requirements

Must demonstrate a proven track record of the ability to prioritize, organize, and multi-task in a flexible and fast-paced environment to effectively meet deadlines
Must demonstrate strong conceptual and written communication skills with a deep understanding of the English language (spelling, grammar, and vocabulary)
Must demonstrate the ability to effectively communicate both technical and non-technical information between internal product teams
Must demonstrate strategic and creative thinking when solving problems
Must demonstrate a basic understanding of content management systems (WordPress experience preferred)
Must demonstrate an understanding of technical and local Search Engine Optimization
Must demonstrate proficient skills in Google Suite
Bachelor’s Degree in Marketing, English, Communication, or another related field, or equivalent experience
1 - 2 years of SEO experience preferred
Experience with keyword research

Nice To Haves

Google Analytics Certification preferred
Google Business Profile Basics Certification preferred
Google Tag Manager Certification preferred

Responsibilities

Oversee SEO programs for a portfolio of 4 to 7 clients.
Clients typically range from low to mid-tier, with the potential to manage one to two high-tier clients.
Direct the management of SEO Statement of Work and deliverables from inception to completion.
Act as the primary point of contact for your assigned clients.
Identify and implement SEO tactics and best practices.
Implement User Experience and Accessibility best practices.
Monitor short-term and long-term optimization strategy, tracking product performance.
Ensure programs are aligned with client objectives.
Develop metrics and interpret monthly reports to gauge agency and client success.
Remain updated on industry trends through continuous professional research.
Effectively communicate relevant information internally to the appropriate product teams.
Support Strategy Departments in achieving organic growth and client retention.
Delegate tasks to SEO Analysts as needed.

Benefits

Three (3) medical insurance plan options with Aetna.
100% of Employee Level Coverage for health insurance is paid by Go Local Interactive.
2 Health Insurance Plans are HSA eligible and will receive the following contributions from Go Local Interactive regardless of an employee's contribution to the account: $500 for Employee Only, $1,000 for Employee + Spouse, and $3,000 for Employee + Family or Employee + Children.
FSA and FSA Dependent care eligible.
Dental, vision, $25,000 basic life insurance, short term disability insurances paid for 100% by Go Local Interactive.
401k retirement safe harbor plan available including a 4% company match after 1 year.
Insurances and 401(k) start 1st of the month following 30 days of employment.
Minimum Fifteen (15) Paid Time Off (PTO) days your first year (hours earned each pay date).
Thirteen (13) paid holidays observed annually.
Casual dress code.
Free snacks and Roasterie Coffee everyday!