SEO Intern- JMU Students Only

CJ Pony Parts • Charlottesville, VA

1d

About The Position

CJ Pony Parts is seeking a motivated, detail-oriented SEO & Content Marketing Intern to join its SEM team for the Spring 2027 semester. The internship is exclusively available to currently enrolled James Madison University (JMU) Marketing students pursuing a bachelor's degree. Interns will gain hands-on experience in SEO, content marketing, Generative Engine Optimization (GEO), AI-powered content creation, keyword research, and digital marketing, working alongside experienced marketing professionals on projects related to organic search performance, website content strategy, and customer engagement.

The role is scheduled for approximately 10 hours per week, with a flexible schedule designed to accommodate academic commitments. The internship runs from December 14, 2026 through mid-May 2027 and may be performed onsite or remotely based on business needs. Compensation is $17.00 per hour. The position reports to the Senior Content Manager.

Requirements

• Currently enrolled at James Madison University as a Marketing student.
• Pursuing a bachelor's degree in marketing.
• Strong writing, editing, and research skills.
• Excellent organizational skills and attention to detail.
• Ability to manage multiple assignments and meet deadlines.
• Proficiency with Microsoft Office applications, including Word, Excel, and Outlook.
• Interest in digital marketing, SEO, content strategy, and emerging AI technologies.
• Available to work approximately 10 hours per week and for the full internship term from December 14, 2026 through mid-May 2027.

Nice To Haves

• Familiarity with SEO fundamentals, keyword research, and content optimization.
• Experience with blogging, academic writing, content creation, or digital marketing coursework.
• Interest in the automotive industry and enthusiast communities.

Responsibilities

• Learn and apply SEO best practices to content writing, editing, and research.
• Research AI search trends and support Generative Engine Optimization initiatives on platforms such as ChatGPT and Google Gemini.
• Use AI-powered tools to assist with content creation, research, editing, and SEO optimization.
• Update existing website content with new product information and current model-year details.
• Create and refresh category descriptions and assist with original Resource Center articles.
• Conduct competitor research and content gap analyses.
• Identify opportunities to improve internal linking and backlink acquisition efforts.
• Monitor automotive industry news and share relevant updates with the team.
• Learn to use keyword research, analytics, and SEO tools to identify content improvement opportunities.

Benefits

• Practical, resume-building experience in digital marketing and SEO.
• Portfolio-building experience and exposure to emerging AI and search technologies.
• Flexible schedule designed to accommodate academic commitments.

What This Job Offers

• Job Type: Part-time
• Career Level: Intern