SEO+Copywriting Specialist

SS Digital Media • Troy, MI

2d • $75,000 - $90,000 • Hybrid

About The Position

We are looking for a full-time, experienced SEO + Copywriting Specialist to join our team of Digital Marketing top performers. The level of expertise is expected to be at an intermediate level 4-6 years of experience in SEO and at least 2 years of SEO copywriting). This individual will work with a team of CX/project managers who will rely on you for a variety of client needs.

Requirements

• Well spoken and able to easily articulate responses and recommendations both internally and to clients
• Proficient in marketing research, AI best practices and statistical analysis
• Ability to identify target audiences and write optimized copy matching user intent.
• Must be able to juggle multiple projects at the same time
• High attention to detail with good problem solving skills
• Knowledge and experience in WordPress (minimum of 2 years)
• Strong (time efficient) research skills, including regularly following best practices for assuring AI tools don’t send you in a bad direction
• Resourcefulness, flexibility, and self motivation
• Ability to understand the needs associated with a project and the target audience and the client’s business goals…and to keep asking questions until you are positive your understanding aligns with clients/rest of SSDM team.
• Receptive to feedback
• Strong writing skills
• Proficient in typing (60 WPM)
• Thrive in a fast-paced environment
• Ability to work both independently and collaboratively within a team
• A strong inclination to take the initiative to grow and improve
• Proven working experience in search engine optimization and copywriting
• Solid knowledge of website and analytics tools (e.g., Google Analytics, Moz, Ahrefs, SEMRush, Google Tag Manager, Google Data Studio, etc.)
• Demonstrable search engine optimized copywriting experience
• Showcase good communication skills, both written and spoken. You use your good communication skills to ask questions in a timely manner, assuring your work meets or exceeds expectations
• Behave in a highly collaborative way and embrace teamwork and team spirit
• Are expert at presenting and selling your solutions to various stakeholders
• Bring forward ideas on how to improve processes, but also recognize that your opinions or preferences may not be accepted as the preferred approach at SSDM
• Are solution minded. If you believe something is not ideal, you do not complain. You present the shortcoming alongside a proposed solution
• Manage your own workloads and time well, juggling priorities efficiently and being highly respectful of time constraints and punctuality
• Record your time accurately and DAILY, noting the specifics of what you were working on in the comments section of Wrike
• Display confidence and assure you are communicating well to others
• Effectively use company resources, including time, money and assets
• Lean toward being a doer, meaning you are inclined to take on work yourself
• Consistently meet deadlines and align your work and your team’s with the estimated effort attributed to each task/deliverable

Nice To Haves

• Experience working in Wrike PM software is a plus!

Responsibilities

• Plan and execute all SEO audits, content strategies, client website optimization for SEO (both technical and content driven SEO), and SEO optimized content development.
• Measure and report performance of all SEO campaigns and assesses against goals (ROI and KPIs). Frequency varies by client.
• Identify trends and insights and present recommendations for updated SEO strategies, as applicable.
• Collaborates with CX and other SMEs/vendor partners to contribute to holistic client strategic recommendations.
• Evaluate emerging technologies and bring forward thoughtful recommendations.
• Provide thought leadership and perspective for adoption where appropriate.

Benefits

• Full-time-hybrid, salary position + profit sharing
• Competitive salary range of $75,000-$90,000
• Annual profit sharing, beginning on your first day. You’ll be 20% vested your first full year, increasing annually until fully vested at year five. Profit-sharing distributions are paid out in December as a lump sum—above and beyond your salary.
• Several medical plan options with SSDM contributing to premiums
• Dental coverage
• Vision coverage
• 401(k) Retirement Plan with a company match of up to 3% of your contributions. Available after your 90 days of employment.
• Paid Time Off (PTO): 12 days annually, available after 90 days of employment.
• Paid Holidays: New Year’s Day, Good Friday, Memorial Day, Independence Day, Labor Day, Thanksgiving, Christmas Eve, and Christmas Day.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed