SEO Copywriter Resume Example

by
Harriet Clayton
Reviewed by
Kayte Grady
Last Updated
July 25, 2025

SEO Copywriter Resume Example:

Lily Kinsley
(789) 012-4567
linkedin.com/in/lily-kinsley
@lily.kinsley
SEO Copywriter
Dynamic SEO Copywriter with over 8 years of experience crafting high-impact content that drives organic traffic and boosts engagement. Expert in leveraging AI-driven keyword strategies and data analytics, achieving a 150% increase in search rankings. Specializes in e-commerce content optimization and leading cross-functional teams to exceed digital marketing goals.
WORK EXPERIENCE
SEO Copywriter
02/2023 – Present
SEOCopyPro LLC
  • Led a cross-functional team to develop a content strategy that increased organic traffic by 75% within six months, leveraging AI-driven keyword analysis and content optimization tools.
  • Implemented a comprehensive SEO audit process that improved site performance, resulting in a 40% increase in conversion rates and a 20% reduction in bounce rates.
  • Mentored junior copywriters, enhancing team productivity by 30% and fostering a culture of continuous learning and innovation in SEO best practices.
Content Marketing Specialist
10/2020 – 01/2023
CodeOptim Solutions
  • Developed and executed a content marketing campaign that boosted client engagement by 50% and increased lead generation by 35% through targeted SEO strategies and compelling storytelling.
  • Optimized existing content across multiple platforms, achieving a 60% improvement in search engine rankings and a 25% increase in click-through rates.
  • Collaborated with the analytics team to refine keyword strategies, resulting in a 15% increase in ROI for digital marketing efforts.
SEO Specialist
09/2018 – 09/2020
SEOContent Crafters
  • Created SEO-focused content that increased website traffic by 30% in the first quarter, utilizing emerging SEO tools and techniques to enhance visibility.
  • Conducted competitive analysis and keyword research, leading to a 20% improvement in search engine rankings for targeted keywords.
  • Assisted in the development of a content calendar that streamlined content production, reducing turnaround time by 25% and improving content consistency.
SKILLS & COMPETENCIES
  • Healthcare Content Strategy Development
  • YMYL Content Optimization
  • Medical SEO Compliance Framework
  • Semantic Search Content Architecture
  • Conversion Rate Optimization
  • Technical SEO Auditing
  • Healthcare Analytics Interpretation
  • Semrush
  • Screaming Frog
  • Google Search Console
  • Clearscope
  • AI-Assisted Content Optimization
  • Voice Search Content Strategy
COURSES / CERTIFICATIONS
SEO Content Writing Certification
06/2023
SEO Content Institute
HubSpot Content Marketing Certification
06/2022
HubSpot Academy
Yoast SEO Copywriting Certification
06/2021
Yoast Academy
Education
Bachelor of Arts in English or Bachelor of Fine Arts in Creative Writing
2016 - 2020
San Francisco State University
San Francisco, CA
Creative Writing
Digital Marketing

What makes this SEO Copywriter resume great

Driving measurable growth matters. This SEO Copywriter resume clearly shows traffic and ranking gains through AI-driven keyword strategies and technical SEO audits. It highlights data-backed content optimization skills that meet today’s standards. Leadership shines by quantifying team impact and process improvements, making the candidate’s career progression clear and compelling.

SEO Copywriter Resume Template

Contact Information
[Full Name]
[email protected] • (XXX) XXX-XXXX • linkedin.com/in/your-name • City, State
Resume Summary
SEO Copywriter with [X] years of experience crafting engaging, keyword-optimized content for [industry types]. Expertise in [SEO tools] and [content management systems], consistently improving organic search rankings by [percentage] for clients. Increased website traffic by [X]% and conversion rates by [Y]% through strategic content creation at [Previous Company]. Seeking to leverage advanced SEO copywriting skills and data-driven content strategies to boost online visibility and drive measurable growth for [Target Company].
Work Experience
Most Recent Position
Job Title • Start Date • End Date
Company Name
  • Led development of [specific content strategy] for [industry/niche], resulting in [X%] increase in organic traffic and [Y%] improvement in conversion rates across [number] key landing pages
  • Spearheaded implementation of [SEO tool/technique], optimizing [number] high-value pages and achieving [Z%] boost in search engine rankings for [specific set of keywords]
Previous Position
Job Title • Start Date • End Date
Company Name
  • Collaborated with [department/team] to create [type of content] optimized for [specific audience/platform], increasing engagement rates by [X%] and generating [number] of qualified leads
  • Conducted comprehensive keyword research using [tools/methods], identifying [number] of high-potential opportunities that led to a [Y%] increase in organic search visibility
Resume Skills
  • SEO Content Creation & Optimization
  • [Keyword Research Tool, e.g., SEMrush, Ahrefs]
  • On-Page SEO Techniques
  • [Content Management System, e.g., WordPress, Drupal]
  • Understanding of Search Engine Algorithms
  • [Copywriting Style, e.g., Persuasive, Informative]
  • Competitor Analysis & Market Research
  • [Analytics Tool, e.g., Google Analytics, Adobe Analytics]
  • Content Strategy Development
  • [Industry-Specific SEO Knowledge]
  • Collaboration & Communication Skills
  • [Specialized SEO Certification/Training]
  • Certifications
    Official Certification Name
    Certification Provider • Start Date • End Date
    Official Certification Name
    Certification Provider • Start Date • End Date
    Education
    Official Degree Name
    University Name
    City, State • Start Date • End Date
    • Major: [Major Name]
    • Minor: [Minor Name]

    So, is your SEO Copywriter resume strong enough? 🧐

    Your SEO Copywriter resume should rank as high as your content. This audit scores your keyword optimization, measurable conversion results, and role-specific skills that hiring managers actually search for.

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    Resume writing tips for SEO Copywriters

    Many SEO Copywriters think their resume should list every task they’ve handled. It’s not about volume, but impact. The best resumes show how your writing and SEO skills directly improved search rankings and engagement. Here are four tips to help your resume reflect that influence clearly.
    • Don’t overcomplicate your title. Focus on where you want to go by combining your specialty with your role and the impact you deliver. For example, use “Strategic SEO Copywriter Optimizing Operations Efficiency” instead of a long list of past duties.
    • Lead with a professional summary that highlights measurable results and your unique value. Include specific metrics, tools you’ve mastered, and types of content optimized to show you can blend creative writing with technical SEO expertise.
    • Skip describing everyday tasks. Use bullet points that demonstrate ownership and outcomes, such as “increased organic traffic 40% through strategic keyword optimization across 50+ blog articles,” to prove the real difference your work made.
    • Showcase skills that matter in 2025 like AI-assisted content creation, semantic search optimization, and conversion-focused writing. Connect these skills to measurable campaign results and authentic brand storytelling to stand out.

    Common Responsibilities Listed on SEO Copywriter Resumes:

    • Craft SEO-optimized content using advanced keyword research and AI-driven tools.
    • Collaborate with marketing teams to align content strategies with business goals.
    • Analyze content performance metrics to refine and enhance SEO strategies.
    • Develop engaging content that adheres to the latest SEO best practices.
    • Lead content brainstorming sessions to generate innovative SEO content ideas.

    SEO Copywriter resume headline examples:

    If you've moved fast or worn multiple hats as a seo copywriter, it's easy to over-explain. Don't. Keep your title focused on where you're headed. The majority of SEO Copywriter job postings use a specific version of the title. Try this formula: [Specialty] + [Title] + [Impact]. Example: "Strategic SEO Copywriter Optimizing Operations Efficiency"

    Strong Headlines

    Results-Driven SEO Copywriter: 300% Traffic Increase, Google-Certified

    Weak Headlines

    Experienced SEO Copywriter with Strong Writing Skills

    Strong Headlines

    Conversion-Focused SEO Content Strategist with AI Integration Expertise

    Weak Headlines

    Digital Marketing Professional Seeking SEO Copywriter Position

    Strong Headlines

    Award-Winning SEO Copywriter Specializing in E-commerce and SaaS

    Weak Headlines

    Creative Writer with Knowledge of SEO Principles
    🌟 Expert Tip
    "Wrote it? Own it. If your words boosted conversions, say by how much. What was the impact of your work? Don’t make a hiring manager guess." - Kayte Grady, Senior Lead Copywriter

    Resume Summaries for SEO Copywriters

    Your resume summary should capture how you drive measurable outcomes as a seo copywriter. This section positions you strategically by highlighting your unique value proposition and demonstrating your ability to blend creative writing with technical SEO expertise. A compelling summary immediately shows hiring managers you understand both content creation and search optimization. Most job descriptions require that a seo copywriter has a certain amount of experience. That means this isn't a detail to bury. You need to make it stand out in your summary. Include specific metrics, mention relevant tools you've mastered, and showcase content types you've optimized. Skip objectives unless you lack relevant experience. Align your summary directly with the job requirements.

    Strong Summaries

    • Results-driven SEO Copywriter with 5+ years of experience, specializing in e-commerce content optimization. Increased organic traffic by 150% for a Fortune 500 client through strategic keyword implementation and AI-assisted content creation. Proficient in SEMrush, Google Analytics, and NLP techniques.

    Weak Summaries

    • Experienced SEO Copywriter with a passion for creating engaging content. Skilled in keyword research and on-page optimization. Familiar with various SEO tools and able to work independently or as part of a team.

    Strong Summaries

    • Innovative SEO Copywriter with expertise in voice search optimization and mobile-first content strategies. Developed a series of long-form articles that ranked #1 for 15 high-competition keywords, driving 200K+ monthly visitors. Skilled in schema markup, Python for data analysis, and content personalization.

    Weak Summaries

    • Dedicated SEO Copywriter seeking new opportunities to apply my skills. Knowledgeable about current SEO best practices and able to write compelling copy for various industries. Strong communication and time management skills.

    Strong Summaries

    • Award-winning SEO Copywriter with a track record of creating high-converting content for SaaS companies. Improved client's average conversion rate by 35% through data-driven copywriting and A/B testing. Adept at leveraging GPT-4 for content ideation and optimization while maintaining brand voice.

    Weak Summaries

    • Creative SEO Copywriter with a background in digital marketing. Capable of producing high-quality content that ranks well in search engines. Experienced in working with different content management systems and SEO plugins.

    Resume Bullet Examples for SEO Copywriters

    Strong Bullets

    • Increased organic traffic by 150% through strategic keyword optimization and content creation, resulting in a 75% boost in lead generation

    Weak Bullets

    • Wrote SEO-optimized content for company website and blog

    Strong Bullets

    • Developed and implemented an innovative internal linking strategy, improving average time on site by 40% and reducing bounce rate by 25%

    Weak Bullets

    • Assisted in keyword research and implementation for various projects

    Strong Bullets

    • Spearheaded a content gap analysis project, identifying and creating 50 high-performing articles that generated 100,000+ monthly views within 6 months

    Weak Bullets

    • Collaborated with team members to improve website rankings on search engines

    Bullet Point Assistant

    Use the dropdowns to create the start of an effective bullet that you can edit after.

    The Result

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    🌟 Expert tip
    "Good copy isn’t just clever. It’s clear, it converts, and it earns its place. Use your resume to prove yours does these things." - Kayte Grady, Senior Lead Copywriter

    Essential skills for SEO Copywriters

    SEO copywriters in 2025 must master AI-assisted content creation while maintaining authentic brand voice across multiple platforms. Modern roles demand expertise in semantic search optimization, conversion-focused writing, and real-time performance analytics. Companies report 73% higher engagement rates from copywriters who blend technical SEO knowledge with persuasive storytelling skills. Your resume should prominently feature content strategy experience, keyword research proficiency, and measurable campaign results to stand out.

    Hard Skills

    • Keyword Research and Analysis
    • On-page Optimization
    • Off-page Optimization
    • Content Strategy Development
    • SEO Writing and Editing
    • HTML and CSS
    • Google Analytics
    • WordPress or other CMS platforms
    • Link Building
    • Social Media Marketing
    • Local SEO
    • Mobile Optimization

    Soft Skills

    • Excellent Writing and Editing Skills
    • Attention to Detail and Accuracy
    • Research and Analysis Abilities
    • Time Management and Prioritization
    • Adaptability and Flexibility
    • Creativity and Innovation
    • Communication and Presentation Skills
    • Collaboration and Cross-Functional Coordination
    • Problem Solving and Critical Thinking
    • Empathy and Customer-Centric Mindset
    • Active Listening and Feedback Incorporation
    • Emotional Intelligence and Relationship Building

    Resume Action Verbs for SEO Copywriters:

    • Optimized
    • Researched
    • Analyzed
    • Implemented
    • Collaborated
    • Edited
    • Strategized
    • Audited
    • Monitored
    • Tested
    • Created
    • Updated
    • Integrated
    • Innovated
    • Conceptualized
    • Executed
    • Revised
    • Targeted

    Tailor Your SEO Copywriter Resume to a Job Description:

    Highlight SEO Tools and Techniques

    Carefully examine the job description for specific SEO tools and techniques they prioritize. Feature your proficiency with these tools prominently in your resume summary and work experience sections, using the same terminology. If you have experience with similar tools, emphasize your transferable skills and be clear about your specific expertise.

    Showcase Content Optimization Success

    Understand the company's content goals and SEO objectives outlined in the job posting. Tailor your work experience to highlight successful content optimization projects that align with their needs, such as improving search rankings, increasing organic traffic, or enhancing user engagement. Use quantifiable results to demonstrate your impact, like percentage increases in traffic or ranking improvements.

    Demonstrate Industry-Specific SEO Knowledge

    Identify any industry-specific SEO requirements or challenges mentioned in the job listing and adjust your experience to reflect this. Highlight your familiarity with industry-relevant keywords, trends, or content strategies, and showcase your ability to address similar SEO challenges. Emphasize any experience with sector-specific content types or audience engagement strategies.

    ChatGPT Resume Prompts for SEO Copywriters

    SEO Copywriters juggle content strategy, keyword research, analytics, and evolving SEO tools, making it tough to decide what to showcase. Learning how to use chatgpt for resume writing with AI tools like Teal helps filter your real-world work into clear, targeted highlights. Cut through the noise. Use these prompts to sharpen your resume.

    SEO Copywriter Prompts for Resume Summaries

    1. Create a concise resume summary that highlights my expertise in SEO content creation, keyword optimization, and driving organic traffic growth.
    2. Write a professional summary emphasizing my experience using SEO tools like SEMrush and Ahrefs to improve search rankings and engagement.
    3. Generate a resume summary showcasing my ability to blend creative copywriting with data-driven SEO strategies to boost website visibility.

    SEO Copywriter Prompts for Resume Bullets

    1. Write achievement-focused bullet points that quantify how I increased organic search traffic by X% through targeted content campaigns.
    2. Create measurable resume bullets describing how I optimized on-page SEO elements to improve keyword rankings and user engagement.
    3. Generate bullet points highlighting successful collaboration with marketing and development teams to enhance SEO performance and conversion rates.

    SEO Copywriter Prompts for Resume Skills

    1. List key SEO copywriting skills, including keyword research, content optimization, and SEO analytics tools, in a clear, impactful format.
    2. Outline my technical SEO skills and content marketing abilities tailored for a resume skills section.
    3. Generate a skills section that balances creative writing talents with proficiency in SEO platforms like Google Analytics and Yoast SEO.

    Resume FAQs for SEO Copywriters:

    How long should I make my SEO Copywriter resume?

    Aim for a one-page resume, especially if you have less than 10 years of experience. This length is ideal for SEO Copywriters as it forces you to prioritize relevant skills and achievements, showcasing your ability to write concisely and effectively. Use bullet points to highlight key accomplishments and metrics that demonstrate your impact. Tailor your resume for each job application by emphasizing the skills and experiences most relevant to the specific role.

    What is the best way to format my SEO Copywriter resume?

    A hybrid format is best for SEO Copywriters, combining chronological and functional elements. This format highlights both your career progression and key skills, crucial for demonstrating expertise in SEO and content creation. Include sections such as a summary, skills, experience, and education. Use clear headings and ample white space to enhance readability. Incorporate keywords from job descriptions to ensure your resume is optimized for applicant tracking systems.

    What certifications should I include on my SEO Copywriter resume?

    Relevant certifications include Google Analytics, HubSpot Content Marketing, and SEMrush SEO Toolkit. These certifications demonstrate proficiency in essential tools and strategies, showcasing your commitment to staying current in the industry. Present certifications in a dedicated section, listing the certification name, issuing organization, and date obtained. Highlight any certifications that are particularly relevant to the job description to make your resume stand out.

    What are the most common mistakes to avoid on a SEO Copywriter resume?

    Common mistakes include overloading with jargon, neglecting to quantify achievements, and using a generic resume for all applications. Avoid jargon by using clear, accessible language that demonstrates your writing skills. Quantify achievements with metrics to show the impact of your work. Customize your resume for each job by aligning your skills and experiences with the job description. Ensure consistency in formatting and proofread to maintain a professional appearance.

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