Senior Website & Special Projects Manager

Elements Financial•Indianapolis, IN

15h•Hybrid

About The Position

This is a hybrid role that requires some on-site work (inside our Indianapolis, Indiana office). In addition to the on-site duties, there are additional responsibilities that can be completed outside of the office, resulting in this being a hybrid role. Elements Financial is a Best Place to Work because our employees are empowered to Be the Expert, Live the Purpose, and Grow the Business. Our Purpose is to Empower Members to Achieve Financial Success. The Senior Website & Special Projects Manager supports the ongoing operation, maintenance, and enhancement of the company’s website ecosystem and assists with enterprise-level and departmental projects. This role is responsible for executing website updates, coordinating cross-functional projects, and ensuring reliable, well-governed digital solutions that support business needs and day-to-day operations.

Requirements

Working knowledge of our website platform, with a deeper understanding of tools and analytics within the CMS.
Proven ability to lead complex, cross-functional and enterprise-level projects without direct authority.
Strong problem-solving and execution skills.
Excellent communication, organization, and stakeholder management abilities.
Ability to manage multiple initiatives simultaneously in a fast-paced environment.
Bachelor's degree in Marketing, Digital Media, Information Systems, or related field, or equivalent experience.
7+ years of experience in website management, digital operations, or related roles.
Demonstrated experience leading enterprise-level or cross-departmental initiatives.
Experience working with external agencies and vendors.

Nice To Haves

Project management certification or formal training preferred, but not required.

Responsibilities

Serve as the subject matter expert for website performance, governance, and optimization.
Support the execution of the website vision and roadmap established by leadership and manage the day-to-day operation and maintenance of all company websites and web platforms.
Collaborate with the AVP of Growth & Creative to ensure websites align with brand standards, accessibility requirements, UX best practices, and business objectives.
Monitor website analytics, SEO, performance, and conversion metrics; provide actionable insights and recommendations.
Manage ongoing website updates, enhancements, and maintenance to ensure accurate and timely execution.
Stay current on digital trends, emerging technologies, and best practices related to web and digital experience.
Act as a trusted partner to Marketing, Sales, IT, Operations, and other stakeholders by supporting the execution of website and marketing-related projects.
Serve as the execution coordinator for approved Promotion, Special Offer, and Campaign initiatives, assigning work and managing next steps once intake review and stakeholder alignment are complete.
Coordinate resources across marketing functions (email, design, web, and related teams), tracking progress and facilitating collaboration to drive timely completion.
Define and track project requirements, timelines, dependencies, and priorities in partnership with stakeholders. Leverage Planner as a project management tool; be the expert on resources within the Microsoft products (Teams integrations, etc.).
Coordinate internal teams and external vendors to deliver work on time and within scope.
Communicate project status, timelines, risks, and completion updates clearly to stakeholders and leadership, including proactively identifying at‑risk projects and executing escalation plans as needed.
Support product launches, campaigns, and marketing initiatives by coordinating website and marketing execution activities.
Drive continuous improvement of the website ecosystem to support lead generation, revenue growth, and customer engagement.
Identify and recommend opportunities to enhance digital capabilities, efficiency, and scalability.
Establish and maintain website governance, standards, and workflows to support sustainable growth.
Ensure enterprise and departmental projects deliver measurable business value.
Support long-term digital strategy through data-driven decision-making and prioritization.
Continuously expand expertise in website strategy, digital platforms, analytics, and emerging technologies.
Pursue professional development opportunities aligned with enterprise digital strategy and project leadership.
Seek out stretch assignments and complex initiatives that build strategic, technical, and leadership capabilities.
Incorporate feedback from stakeholders and leadership to strengthen impact and effectiveness.
Share knowledge and best practices to elevate digital maturity across the organization.
Other duties as assigned.