Senior Vice President, Earned Media (Technology Communications)

Zeno Group • Redwood City, CA

3d

About The Position

Zeno Group is hiring a Senior Vice President, Earned Media to support its Technology Practice. This senior communications leader will partner with technology companies, Fortune 500 brands and mid-sized organizations to shape narratives, build credibility and connect with audiences through earned media. The role leads high-impact media programs, counsels executives, develops talent and advances the agency’s earned media capabilities across technology communications.

The position develops and executes earned media strategies aligned with client objectives and business priorities; shapes stories about innovation, leadership and business impact; and builds relationships with technology, business, trade, national and emerging media. It identifies new channels and opportunities for client participation, supports executives and spokespeople in media engagements, and advises clients on communications strategy. The role also monitors media, technology and cultural trends, mentors team members, contributes to agency thought leadership, and supports business development and new business pitches.

The listed national salary range is $150,000–$200,000 per year. Pay within the range depends on factors including geographic location, qualifications, experience, specialist expertise and seniority. Additional compensation may include health and welfare benefits, paid time off and bonus opportunities. Benefits described include medical, dental and vision insurance; prescription plans; short- and long-term disability; a paid Headspace subscription and employee assistance program; employee resource groups; vacation, paid holidays and self-care time; a 401(k) plan; pretax flexible spending accounts; tuition assistance; life insurance; access to a certified financial coach; and a monthly ZenoFit allowance. Benefits apply to non-temporary U.S. employees.

Requirements

• At least 15 years of experience in public relations, communications or a related field within an agency or similar environment.
• Specialization in earned media supporting a broad spectrum of technology clients.
• Deep understanding of the technology media landscape, including national business, technology, trade and emerging media.
• Established relationships with leading journalists, editors, producers and other influential media voices in national business, technology and emerging media.
• Proven success securing high-profile earned coverage, executive interviews and business or technology stories that strengthen client visibility, product and technology narratives, and reputation.
• Demonstrated ability to provide creative and strategic counsel to senior clients and build credibility with senior-level client contacts.
• Strong understanding of emerging media platforms and how changing audience behaviors affect the discovery and sharing of technology stories.
• Ability to think strategically, creatively and holistically about client programs.
• Exceptional writing, storytelling and presentation skills, including developing strategic recommendations and leading senior client presentations.
• Proven leadership experience mentoring, coaching and developing media specialists and integrated teams.
• Collaborative and adaptable leadership style, with the ability to bring together diverse perspectives and disciplines.

Nice To Haves

• Experience supporting enterprise or B2B technology, consumer technology, AI, cybersecurity, cloud or other emerging technology brands.
• Familiarity with AI-enabled media intelligence, search and emerging technologies shaping the future of earned media.

Responsibilities

• Develop and execute earned media strategies aligned with client objectives, business priorities and important communications moments across the technology landscape.
• Help clients identify and shape stories showcasing innovation, leadership and business impact for key audiences and stakeholders.
• Build and maintain relationships with technology, business, top-tier and emerging media, and proactively identify opportunities that generate meaningful coverage and visibility.
• Monitor the evolving media landscape, spot new channels of influence and create opportunities for clients to participate on new platforms.
• Support executives and spokespeople in media opportunities by preparing messaging and helping ensure successful engagements.
• Serve as a trusted client advisor, make recommendations, navigate media opportunities and support results-oriented communications strategies.
• Monitor media, technology and cultural trends to identify opportunities, risks and story angles relevant to client objectives.
• Mentor junior team members and contribute to a collaborative environment that supports learning and growth.
• Share media intelligence, best practices and industry insights to strengthen earned media capabilities across the agency.
• Contribute to business development, expand client relationships and lead new business pitches.
• Lead and support media programs involving client profiles, business strategy stories, product and technology narratives, competitive de-positioning and content strategy.

Benefits

• Medical, dental and vision insurance with prescription plans
• Short- and long-term disability
• Paid Headspace subscription
• Employee assistance program with access to mental health providers and other services
• Employee resource groups
• Generous vacation
• Paid holidays
• Self-care time
• 401(k) plan
• Pretax flexible spending accounts
• Tuition assistance
• Life insurance
• Free access to a certified financial coach
• Monthly ZenoFit allowance
• Bonus opportunities
• Health and welfare benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed