Senior UX Researcher - Guest Experience in Stores

Target • Minneapolis, MN

16d • $98,000 - $176,000 • Hybrid

About The Position

The Senior UX Researcher supporting Guest Experience in Stores will be at the forefront of understanding and shaping the experiences that millions of guests have in Target stores each year. This role will help define the future of how guests shop, discover products, navigate stores, receive service, and interact with digital and physical experiences across the store environment. The researcher will evolve how Target understands guest behaviors, needs, motivations, and pain points throughout the end-to-end shopping journey, including experiences spanning in-store shopping, omnichannel fulfillment, digital-assisted shopping, store services, and emerging retail experiences. The position influences product, service, and operational decisions by bringing the voice of the guest into strategic conversations and ensuring solutions align with guest needs, business objectives, and operational realities.

Requirements

• 4+ years of experience as a product, experience, or design researcher with a strong portfolio.
• Experience with remote and in-person research methods, ethnographic fieldwork, journey mapping, surveys, contextual inquiry, and observational research.
• Excellent written and verbal communication skills.
• Strong storytelling abilities and ability to influence decisions through research.
• Comfortable with ambiguity and complex problem spaces.
• Strong project management skills and ability to manage multiple initiatives.
• Proficient in Microsoft Office tools.

Nice To Haves

• Preferred degree in Anthropology, Social Science, Design Research, Psychology, Human Factors, HCI, or related field.
• Experience conducting research in physical retail environments preferred.

Responsibilities

• Lead research across Guest Experience in Stores including ethnographic research, contextual inquiry, moderated and unmoderated testing, surveys, diary studies, journey mapping, concept testing, and guest/team member intercepts.
• Utilize both quantitative and qualitative research methods and know when to use one or the other.
• Partner with product teams, designers, strategists, operations partners, and business stakeholders throughout the research lifecycle.
• Identify opportunities to connect insights across multiple guest touchpoints and journeys.
• Facilitate workshops that help teams translate research findings into product, service, and operational decisions.
• Advocate for guest-centered thinking across the organization.
• Maintain and contribute to research repositories, insight libraries, and best practices.

Benefits

• Comprehensive health benefits and programs (medical, vision, dental, life insurance)
• 401(k)
• Employee discount
• Short term disability
• Long term disability
• Paid sick leave
• Paid national holidays
• Paid vacation

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed