Senior Strategist

Adelphi GroupLos Angeles, CA
$100,000 - $125,000Hybrid

About The Position

We’re looking for someone that keeps things honest, provocative, and true from start to brief to launch and beyond. This senior strategist will be dedicated to our office’s specialty in complex businesses spanning technology, finance, and B2B categories. We’re looking for experience and/or appetite for building brands in these high-stakes industries, breaking their category conventions. We believe bringing TBWA’s trademark creativity to these categories is Disruption at its finest. This role requires someone who is curious about clients' categories, enjoys nerding out on innovations, and acts as a true creative partner, thriving by collaborating with creative teams to build work. The ideal candidate is collaborative by nature, knows when to tap into the expertise of others, and has a proven track record of writing clear, concise, and inspiring briefs that bring a unique point-of-view. Key responsibilities include landing unique and provocative brand repositioning, transforming collaborative efforts into inspiring brand strategies, building trusted client relationships, uncovering creative ideas, and guiding research initiatives.

Requirements

  • 4-6+ years’ experience in advertising, marketing or related field demonstrating creative work or qualitative research and/or equivalent combination of education and experience required
  • Evidence of success in developing brands and delivering them to market, especially in tech, B2B, technology, or startup industries
  • Evidence of working on developing successful brands and delivering them to market
  • Excellent interpersonal, organization and written communication skills
  • Power-user skills in Excel, PowerPoint, Word, Keynote and Google Apps
  • Familiarity with a wide range of research and intelligence sources

Nice To Haves

  • Experience and/or appetite for building brands in high-stakes industries like technology, finance, and B2B categories.
  • Curiosity about clients' categories and innovations across technology, finance, and health.
  • Ability to be a true creative partner and collaborate with creative teams to build work.
  • Proven track record in building clear and concise briefs that bring a unique POV to every assignment.
  • Ability to inspire creative teams.

Responsibilities

  • Manage the day-to-day planning needs in an independent, autonomous manner with guidance from group planning directors
  • Demonstrate success facilitating the strategic creative process, including insight gathering, audience understanding and creative brief development
  • Create, manage, and implement sound research to lead and support the strategic creative process
  • Inspire the team to more effective and culturally relevant work; leading most day-to-day strategic initiatives and discussions with their client and C/D peers.
  • Actively engage in cracking smart, disruptive, effective creative strategies, and ideas – taking mutual responsibility for the strategic & creative performance of your brand(s).
  • Recommend strategies for growth and development
  • Provide energy, support, ideas, and inspiration for your team
  • Works with clients to formulate better briefs and tasks
  • Build a relationship with clients that is positive and productive
  • Zoom in on the details and zoom out to see the big picture
  • Be the one doing the pushing – of the teams, the clients, the work
  • Ensure your hit-rate is high and your work is exemplary.
  • Land unique and provocative brand repositioning that set the stage for disruptive work
  • Be the distiller who can transform the beautiful collaborative mess into an inspiring and brave brand strategy/charter/disruption road map that unlocks creative and commercial growth for brands
  • Build trusted relationships with clients to become an indispensable strategic partner and go-to brand visionary
  • Uncover truly amazing creative ideas and frame strategic opportunities for creatives to do their best work in the agency
  • Guide research initiatives and partner with clients to ensure research and testing initiatives support the agency’s work.

Benefits

  • Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
  • Careers are designed for growth.
  • Transformative talent experience built with accountability in action — focused on community, impact, and opportunity.
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