Senior Social Media Strategy Lead (Freelance Contract)

Sia•New York, NY
•$5,000 - $5,500

About The Position

Ready Set Rocket (A Sia Company) is seeking a Senior Social Media Strategy Lead for a freelance contract role. This position involves building on existing social strategy, refining content approaches, developing creative briefs, guiding creative teams, and leading community management efforts. The role requires close collaboration with clients and internal teams to ensure strategic alignment and successful execution of social media campaigns. The project is initially for 5 weeks, with potential for extension, and offers a fixed fee based on scope and deliverables.

Requirements

  • Experience leading social content strategy and execution within an agency or an in-house brand team.
  • Experience briefing creative teams, reviewing their work, and guiding social content from concept through final approval.
  • Ability to work directly with clients or business stakeholders, incorporate feedback, and keep decisions moving.
  • Experience shaping creator strategy and overseeing community management as part of a broader brand program.
  • Available for freelance work, with prior experience owning this function for a business or client team.
  • Legally authorized to work in the United States at the time of application and throughout their employment.

Responsibilities

  • Build on the existing social strategy, refining the content approach with the client, creator strategist, and brand strategist as needed.
  • Develop creative briefs for priority channels and work closely with the creative team as they build social content.
  • Guide the creator strategy and related work through client review and approval.
  • Review social creative, provide clear feedback, and guide final deliverables through client approval.
  • Lead development of the community management playbook and oversee the community manager through the end of the project.
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