Senior Social Media Manager

Culture AmpSan Francisco, CA
$116,000 - $130,000Hybrid

About The Position

We’re big believers in the power of IRL, so for most roles we ask Campers to work from their local Culture Amp office an average of 2 days a week to unlock connection, pace and culture together. Join us on our mission to make a better world of work. Culture Amp is the world’s leading employee experience platform, revolutionizing how 25 million employees across more than 6,000 companies create a better world of work. Culture Amp empowers companies of all sizes and industries to transform employee engagement, drive performance management, and develop high-performing teams. Powered by people science and the most comprehensive employee dataset in the world, the most innovative companies including Canva, On, Asana, Dolby, McDonalds and Nasdaq depend on Culture Amp every day. Culture Amp is backed by leading venture capital funds and has offices in the US, UK, Germany and Australia. Culture Amp has been recognized as one of the world’s top private cloud companies by Forbes and most innovative companies by Fast Company. For more information visit cultureamp.com . How you can help make a better world of work As Social Media Manager, you’ll lead social strategy and execution across Culture Amp’s social channels. Sitting on our Corporate Marketing team and reporting to the Director of Content Strategy and Campaigns, you’ll shape how Culture Amp shows up in the world – clear, thoughtful, confident, and human. Working closely with Brand, Communications, Design, Content, PMM, People Science, and Events, you’ll connect social to the moments that matter most – from product launches and thought leadership to live events and cultural conversation. You’ll bring strong editorial instincts, platform fluency, and a sharp eye for what will resonate with different audiences, from HR practitioners to executive business leaders.

Requirements

  • 5-7 years of social-first experience, ideally in B2B or tech
  • Demonstrated ability to build performance-aware strategies across multiple social channels
  • Strong understanding of what makes content work on different platforms, and the judgment to adapt as those platforms evolve
  • Excellent writing and editing skills, with a track record of developing an unmissable brand voice, editorial strategy, or personality on social platforms
  • A strong eye for design and the ability to collaborate well with creative partners
  • Strong organizational and project management skills, with comfort working across functions and stakeholders
  • A proactive mindset - you spot gaps, move quickly, and recommend better ways of working
  • Confidence creating content for different audiences, from HR practitioners to executive business leaders
  • Comfort working in a fast-moving environment where strategy and execution need to work hand in hand

Nice To Haves

  • Experience building employee advocacy, internal influencer, or executive social programs
  • Strong video instincts, including filming and editing social-first content
  • Familiarity with AI tools that improve creative workflows and content production
  • Experience supporting social strategy around events, launches, or integrated campaigns

Responsibilities

  • Build and evolve organic social strategies across platforms including LinkedIn, YouTube, and Instagram, while continuously evaluating new channels that fit our audience and goals.
  • Develop and execute our Reddit strategy.
  • Design, build, and evolve a distinct, engaging social media personality and narrative for Culture Amp, elevating our channels from corporate updates to a true community destination.
  • Own day-to-day content planning, publishing, and community engagement across Culture Amp’s social presence, keeping our voice consistent, creative, and on-brand.
  • Write and edit social copy for different audiences and moments, with a strong grasp of platform nuance, clarity, and tone.
  • Partner across campaigns, product launches, people science insights, live events, and thought leadership initiatives to create social-first content people actually want to engage with.
  • Partner with our communications and PR teams to align social strategy with brand reputation milestones, ensuring our narrative is amplified seamlessly across earned and owned media.
  • Lead event promotion before, during, and after the moment – including scrappy, on-brand coverage that can bring insights to life even without a full production setup.
  • Create and distribute social toolkits for internal partners, including copy, assets, alt text, and posting guidance that make amplification easy.
  • Help grow Culture Amp’s internal influencer and employee amplification approach so more of the right voices can extend our reach in credible, useful ways.
  • Build and iterate on AI-powered workflows that reduce repetitive work and create more room for strategic and creative thinking. Bring that same AI fluency to how Culture Amp shows up in the broader AI conversation on social.
  • Monitor performance and regularly share what’s working, what’s not, and where we should go next across engagement, reach, and brand impact.
  • Stay close to platform shifts, trends, and cultural moments, and translate them into smart creative opportunities for the brand.
  • Direct, shoot, and edit social video, and use a mix of formats to tell better stories across channels.

Benefits

  • Equity through our Employee Share Option Program, so you can share in our long-term success
  • Learning programs and coaching to help you thrive and grow
  • Quarterly refresh days, an extended end-of-year break and a monthly allowance to support your wellbeing and lifestyle
  • Inclusive parental leave from day one
  • A MacBook and budget to set up your home workspace, enabling flexibility
  • Five annual social impact days to to give back to causes that matter to you
  • Medical insurance coverage for you and your family (Available for US & UK only)
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