Senior Social Creative

Coolr • New York, NY

9d • $120,000 - $150,000 • Hybrid

About The Position

We’re looking for a Senior Social Creative to join our U.S. team, creating and delivering standout social-first creative for a CPG brand and a well-known consumer travel brand. At Coolr, we’re not just looking for button pushers, we’re looking for creative thinkers with original ideas and the technical expertise to bring them to life. You’ll create engaging, social-first content and help produce standout social moments every day across a range of platforms.

Requirements

• Proven experience creating and managing social content, with a portfolio (ideally TikTok/Instagram-focused)
• Strong passion for internet culture, including formats, communities and global trends
• Ability to adapt quickly to changing trends and client needs across markets
• In-depth understanding of social platforms and how to optimise content for engagement
• Passion for social media, brands and modern communication
• Ability to work under tight deadlines in fast-paced agency environments
• Experience managing direct reports, with a focus on guidance and team development

Responsibilities

• Ideating, scripting and storyboarding engaging social-first lo-fi content tailored to client objectives and platform audiences
• Writing sharp, on-brand captions, hooks, reactive editorial copy and in-asset text that drives engagement and storytelling
• Shooting and editing lo-fi content using lightweight production setups and mobile-first creative approaches
• Staying ahead of social trends, platform updates and evolving audience behaviours to maintain cultural relevance
• Creating compelling client presentations in Google Slides and PowerPoint to pitch concepts and communicate creative execution
• Collaborating with creative, editorial, design, production, strategy and Client Services teams to deliver high-quality social content
• Ensuring all creative output aligns with brand guidelines and client objectives
• Bringing strategic concepts to life in ways that elevate ideas and exceed expectations
• Confidently presenting creative work internally and directly to clients
• Encouraging clients to make braver, more culturally impactful creative decisions
• Strong instinct for social trends, humour and platform-native storytelling
• Managing and mentoring small teams of community managers and social creatives

Benefits

• Competitive salary reflective of your experience and aligned with our internal salary bands.
• Flexible Hybrid working. We work 3 days in the office and 2 from home
• Enjoy 20 days of paid time off (PTO), in addition to all U.S. Federal Holidays.
• Birthday Day off – an extra day to celebrate your big day
• Wellbeing day off — one additional day off plus a $50 voucher to support your wellbeing.
• Private Healthcare cover, Tech scheme + more
• Coolr weekly socials - we get together every week to connect as a team

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed