Senior Sales Operations Analyst

Forward FinancingBoston, MA
$114,000 - $144,000Remote

About The Position

Forward Financing is a financial technology company based in Boston, Massachusetts with team members throughout the United States, Dominican Republic, and Canada. The company is on a mission to unlock the capital that fuels small businesses across America. Recognized as a Best Place to Work by Built In Boston and certified as a Great Place To Work®, Forward is investing in its employees, technology, and customer experience – with long-term success in mind every step of the way. As the Senior Sales Operations Analyst, you will be responsible for analytics and reporting used to drive the success of our Sales Department. In this role, you will investigate and implement opportunities for increased sales efficiency and revenue growth, working closely with department leadership and other functions in the business, including Technology, Marketing, Analytics, Finance, and the Executive Leadership Team.

Requirements

  • 5+ years of experience in sales analysis, sales operations, consulting, finance, or a related analytical role.
  • Bachelor’s degree required.
  • Advanced skills with Microsoft Excel (pivot tables, VLOOKUPs, nested IF statements, index match, etc.), PowerPoint, and other related tools.
  • Proficient with common analytics tools and BI tools such as Tableau (Tableau Certification and SQL experience preferred).
  • Experience leveraging AI tools (e.g. Gemini, Claude) within Sales Operations, or a strong eagerness to learn and adopt emerging AI technologies.
  • Proficient with CRM systems (e.g. Salesforce).
  • Experience evaluating unique problems, collaboratively creating solutions, drafting project plans, and delivering effective new business processes.
  • Ability to communicate effectively at all levels and build long-lasting relationships across the organization.
  • Self-starter with strong attention to detail and an ability to successfully shift priorities in a fast-paced environment to optimize revenue.

Nice To Haves

  • Proficient with a lead distribution system (e.g. LeanData) and / or a communication platform (e.g. Genesys).

Responsibilities

  • Analyze and communicate larger sales performance trends, strategic insights, and forecasts to leadership, managers, and other stakeholders on a monthly basis to drive the overall success of the Sales Department.
  • Join weekly meetings and partner directly with Sales leaders to understand their focus areas and get embedded in the team.
  • In partnership with Sales Leadership and Analytics, build comprehensive dashboards that deliver actionable insights and drive business impact.
  • Be the bridge between the Sales Department and other functions in the business to effectively collaborate on key initiatives that drive the business forward, including Underwriting, Finance, Marketing, Technology, Analytics, and the Executive Leadership Team.
  • Analyze the health and progression of the sales pipeline, identify bottlenecks, and ensure effective lead management. Evaluate the performance of various sales channels and partnerships to recommend optimization strategies.
  • Perform in-depth sales analysis and leverage findings to optimize sales effectiveness, productivity, and overall business performance.
  • Identify, test, and implement new technologies—including AI-driven solutions—to streamline processes, enhance forecasting, and boost overall sales productivity.
  • Support sales pilot programs (e.g., new sales strategies, tools, incentive plans) from a testing and data perspective to draw data-backed conclusions on their effectiveness.
  • Update President’s Club Leaderboard; compile and submit monthly incentives and sales contest compensation.
  • Update Salesforce as needed to support the Sales team.

Benefits

  • medical
  • dental
  • vision
  • commuter benefits
  • a flexible time-off policy
  • paid parental leave
  • 401k match for US employees
  • wellness reimbursement
  • volunteering days
  • annual professional development budget
  • charitable donation match
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