Customer Experience, Product Marketing Manager, Cisco IQ

Cisco•San Jose, CA

1d•$191,400 - $323,600

About The Position

The Customer Experience (CX) Marketing team's role is to differentiate and elevate Cisco as an advanced customer experience that is personalized, proactive, and predictive. Cisco IQ is the delivery vehicle for Cisco Support and Professional Services offerings. It is where human expertise meets agentic intelligence in every Cisco Services engagement, built on 40 years of Cisco knowledge, and this Senior Product Marketing Manager role is critical to maintain the momentum of Cisco IQ.

Requirements

7+ years of experience in product marketing or marketing roles, ideally within a large, matrixed organization.
Proven experience translating complex products and capabilities into compelling messaging and storytelling.
Demonstrated ability to manage cross-functional projects.

Nice To Haves

Excellent cross-functional collaboration and partner management
Strong interpersonal skills and proven ability to drive measurable impact through customer-led initiatives
Strategic problem solver that prioritizes customer points of view
Ability to thrive in a fast-paced environment and adapt to shifting priorities.

Responsibilities

Lead the product marketing vision and narrative for Cisco IQ.
Represent product marketing in executive and industry settings, forge strategic partnerships, and drive organization-level changes to processes, tools, and operating models.
Define and champion Go-To-Market (GTM) frameworks and best practices for the organization.
Develop and implement comprehensive GTM plans for Cisco IQ that are tightly aligned with product roadmaps, sales priorities, and strategic marketing objectives.
Define and evolve the narrative for Cisco IQ.
Craft positioning and messaging and establish the relevant Bill of Materials (BOM) for Cisco IQ.
Institutionalize enablement excellence across the organization.
Define metrics and feedback loops, scale best practices cross-portfolio, and tie field readiness directly to revenue outcomes.
Shape long-term market bets and adjacencies.
Guide large-scale investment decisions (e.g., AI models, deployment patterns) and influence product roadmaps.
Identify and promote best practices and process improvements to elevate output quality.
Act as the premier subject matter expert Cisco IQ.
Provide value proposition and technical thought leadership that aligns with the product roadmap, demonstrating a clear understanding of the distinctions between service and product value propositions.

Benefits

medical, dental and vision insurance
a 401(k) plan with a Cisco matching contribution
paid parental leave
short and long-term disability coverage
basic life insurance
grants of Cisco restricted stock units
10 paid holidays per full calendar year
1 floating holiday for non-exempt employees
1 paid day off for employee’s birthday
paid year-end holiday shutdown
4 paid days off for personal wellness
16 days of paid vacation time per full calendar year (non-exempt employees)
flexible vacation time off program (exempt employees)
80 hours of sick time off provided on hire date and each January 1st thereafter
up to 80 hours of unused sick time carried forward from one calendar year to the next
Additional paid time away may be requested to deal with critical or emergency issues for family members
Optional 10 paid days per full calendar year to volunteer
annual bonuses (for non-sales roles)
performance-based incentive pay (for sales roles)