Senior Product Marketing Manager

AfterShip•San Francisco, CA

9h•$170,000 - $200,000•Hybrid

About The Position

AfterShip, a Great Place to Work Certified company, is transforming the global eCommerce landscape. Founded in 2012, AfterShip is a post-purchase SaaS company on a mission to build the world’s leading automation platform for ecommerce merchants. AfterShip unifies shipping & labels, order tracking, AI predictive delivery, and returns management into one system—giving merchants a single place to manage and automate everything that happens after checkout. By centralizing these workflows, AfterShip enables merchants to reduce customer support inquiries, deliver a more reliable and engaging customer experiences, and unlock incremental revenue at every post-purchase touchpoint. AfterShip integrates seamlessly with eCommerce platforms including Shopify and TikTok Shop, and connects with more than 1,200 carriers worldwide. Today, over 20,000 businesses—including Samsung, Gymshark, Mejuri, Dr. Squatch and Alo Yoga—rely on AfterShip to turn every post-purchase moment into an opportunity to build trust, reduce costs, and drive repeat purchases. Built for a global market from day one, AfterShip operates with an engineering-driven, internationally distributed team. The company employs more than 450 people across 8 offices, spanning North America, Europe, and Asia, and representing over 20 cities worldwide. We’re looking for a Senior Product Marketing Manager to shape how AfterShip tells its story and wins in the global market. This is not just another PMM role. You’ll work closely with the Head of Product Marketing and other GTM leaders to be the strategic voice connecting our products to customer needs. You’ll define how we position, package, and launch solutions that drive revenue growth. From messaging frameworks and persona development to market insights, you’ll build the go-to-market strategy that guides how AfterShip shows up with customers, partners, and the market. With high visibility across leadership and GTM teams, you’ll play a defining role in: Shaping the company’s go-to-market engine globally, with a heavy focus on North America Translating product innovation into compelling, customer-centric narratives Equipping GTM teams with the stories and tools that drive pipeline and adoption Informing global positioning that helps AfterShip stand out against top competitors This role reports to the Head of Product Marketing in NA and will require some collaboration across time zones around 1-3 times a week. If this sounds like the right opportunity for you, we’d love to hear from you.

Requirements

8+ years of experience in product marketing, ideally within SaaS or eCommerce.
Proven success in both PLG and sales-led GTM models.
A builder and doer: you move quickly from strategy to execution, roll up your sleeves, and get things done without waiting for perfect conditions.
Exceptional storytelling and communication skills; you can translate complex product value into compelling, customer-ready narratives.
Proven ability turning messaging, positioning, personas, and competitive insights into effective enablement tools that increased win rates and reduced churn.
A strategic thinker with the ability to synthesize customer and market data into actionable direction.
Collaborative by nature, with a track record of influencing cross-functional teams.
Proven success leveraging AI tools and insights to enhance go-to-market execution and deliver sharper outcomes.

Nice To Haves

We value diverse experiences and respect that experience comes in many different forms, so even if you feel you may not meet every qualification to a T then we still encourage you to apply.

Responsibilities

Lead GTM strategy, ensuring our messaging resonates with regional markets and drives business growth.
Own the story: craft solution-based narratives that make complex product value simple, clear, and compelling.
Define personas & frameworks that ground our strategy in real customer insights.
Assess market opportunities and use data and research insights to sharpen positioning and influence product roadmaps.
Partner with Sales & Enablement to ensure messaging flows into training, collateral, and customer conversations.
Build competitive intelligence that arms teams with clear differentiation against top players.
Collaborate cross-functionally with Product, Sales, Customer Success, and Marketing to align strategy and execution.