Senior Product Marketing Manager – GTM Strategy & Execution

Salesforce • Indianapolis, IN

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About The Position

Salesforce is seeking a self-starting, team-oriented, and passionate Senior Product Marketing Manager to join their GTM strategy and execution team. This role involves acting as a product and marketing expert, translating customer and seller needs to marketing, sales enablement, product, and field teams. The position owns initiatives supporting pipeline generation and deal closure, requiring a passion for navigating ambiguity, driving clarity, and influencing strategy across the business.

Requirements

• 7+ years of experience in Product Marketing, Solution Engineering, Sales, or Go-To-Market roles.
• Deep expertise in Salesforce products and/or other SaaS and B2B enterprise technology platforms.
• Hands-on experience building a range of marketing assets, including compelling sales plays, enablement materials, succinct slide decks, demo videos, and event/webinar content.
• Proven ability to use data and analytics to guide decision-making, with a consistent track record of setting and delivering against measurable marketing metrics.
• Outstanding organizational skills to define, balance, and deliver multiple projects under tight deadlines within a fast-paced environment.
• Strong track record of establishing strong working relationships with cross-functional teams and aligning global stakeholders.
• Strong collaboration skills with a willingness to drive hands-on tactical execution, navigate ambiguity, and confidently lead new initiatives.
• Exceptional written and verbal communication skills with the confidence to deliver presentations to audiences of all sizes.
• Experience will be evaluated based on alignment to the core competencies for the role (including extracurricular leadership roles, military experience, volunteer work, etc.).

Responsibilities

• Serve as the product GTM expert for stakeholders across product, marketing, and distribution teams for your assigned product line.
• Develop succinct and effective sales training materials (demos, pitch decks, training guides, FAQs, etc.) to make complex suite technology easy for non-technical sales reps to understand and sell.
• Align with named global distribution leaders to drive marketing and sales alignment, execute sales programs, and fuel pipeline growth.
• Define and build repeatable demos, sales plays, competitive programs, and high-quality content that align with supporting marketing campaigns.
• Own key sales updates, announcements, and strategic field communications.
• Create, recruit, and produce compelling content for Salesforce events, including World Tours, Dreamforce, webinars, and third-party industry events.

Benefits

• Wellbeing reimbursement
• Generous parental leave
• Adoption assistance & fertility benefits
• Healthcare coverage and retirement plans
• time off programs
• medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed