Senior Product Marketing Manager, Outbound

Momentive

5d•Remote

About The Position

This role involves translating product strategy and roadmap initiatives into go-to-market narratives, launch plans, and enablement materials that drive business outcomes. The Senior Product Marketing Manager will own release marketing planning and execution, develop positioning and messaging, and create buyer and sales enablement assets. The position requires close collaboration with product, sales, and client success teams to improve product adoption, win rates, and confidence. Success will be measured by the business impact of product launches, the effectiveness of sales and client success enablement, the utilization of materials, clarity of messaging, and post-launch adoption and awareness of the assigned product line. The role also includes supporting evolving priorities and cross-functional initiatives.

Requirements

5-7 years in product marketing, marketing, or sales enablement
Demonstrated use of AI tools to accelerate launch development, sharpen messaging, and raise the bar on output quality
Proven success leading complex product launches
Strong cross-functional leadership and communication skills
Ability to balance strategic thinking with hands-on execution
Excellent presentation and storytelling skills, including executive-level communication
Strong project management skills with ability to manage multiple projects concurrently
Demonstrated leadership through influence (formal people management not required)
Hands-on experience with tools such as Salesforce, Asana, Klue, Clozd, Gong, Pendo, Claude and Microsoft Co-Pilot

Responsibilities

Translate product strategy and roadmap initiatives into cohesive go-to-market narratives, launch plans, and enablement that drive business outcomes
Own release marketing planning and execution for assigned products
Own positioning, messaging, and value propositions that resonate with buyers
Lead release marketing, ensuring launches are on-time, aligned, and impactful
Develop & deliver buyer and sales enablement assets: decks, demos, collateral, ROI calculators
Partner closely with product, sales, client success and marketing to improve adoption, win rates, and confidence
Track and report on launch and adoption metrics
Facilitate Customer Advisory Boards in partnership with Product and client success
Measure and optimize launch and adoption performance
Support evolving priorities and cross-functional initiatives as needed to advance product marketing and business outcomes.