Senior Product Marketing Manager, GTM Solutions
About The Position
Legora is redefining how legal work gets done. Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. We are hiring a Senior Product Marketing Manager, GTM Solutions to own how Legora goes to market across solutions, practice areas, and the segments that make up our ICP. This role sits at the center of Legora's commercial engine — translating what the product can do into what specific buyers actually buy. Legora is a deep vertical AI operating system for legal work. This role exists to make sure each buyer sees Legora as built for them — by shaping the positioning, narratives, and materials that translate our platform's depth into practice-specific and segment-specific reasons to buy. The sharpness of that translation is what determines whether we win the room or get bucketed alongside every other AI vendor in the market. The ideal candidate has spent the better part of a decade owning solutions or vertical product marketing in high-growth enterprise SaaS or AI environments. They know how to take a single product and shape it into distinct, buyer-specific narratives without fragmenting the brand or diluting the message. They understand how to partner with sales on the deals that matter, how to build the materials that move pipeline, and how to land a launch that holds together across product, sales, and customer-facing teams. They are exceptional writers and storytellers who can turn a generic capability into a specific reason to buy.
Requirements
- 6–8+ years in product marketing, with substantial time owning solutions, vertical, or practice-area GTM at scale.
- Deep experience marketing AI, SaaS, or workflow products to enterprise or professional services buyers, legal a strong plus.
- A track record of taking a single product and turning it into distinct, sharp solutions narratives that hold up in front of the most senior buyers.
- Demonstrated ability to partner with sales on strategic deals and build the materials that actually get used in the field.
- Exceptional writing. You should be able to point to something you've written and defend every word.
- Operates with conviction in ambiguous environments and doesn't need a large support structure to produce great work.
Responsibilities
- Own how Legora shows up across our core solutions drafting, review, research, diligence, knowledge and translate product depth into clear, defensible positioning for each.
- Build the narratives and materials that win in specific practices litigation, corporate, regulatory, IP, and the verticals where Legora's value is most concentrated. Work directly with practice leaders to ground messaging in how lawyers actually work.
- Sharpen how we position to AmLaw firms, magic and silver circle firms, mid-market firms, and in-house teams. Make sure the same product reads differently and correctly to each.
- Drive the launch motions, sales narratives, and enablement that turn positioning into pipeline. Build the bill of materials sales actually uses and the customer-facing assets that close deals.
- Partner directly with sales leadership on the strategic deals that define the year, and build the battlecards, decks, and customer-facing assets that move pipeline.
- Translate practice-area depth into thought leadership and external storytelling alongside Growth and Demand Gen.
- Align with Product, Sales, and Customer-facing teams on solutions priorities.
Benefits
- Comprehensive salary, benefits, and tools for success.
- Medical, Dental & Vision
- Multiple medical plan options through Aetna and Kaiser Permanente
- HSA or Healthcare FSA (based on plan selection)
- Dental plans via MetLife
- Vision plans via Vision Care
- Generous parental leave
- Free access to Maven Clinic
- Dependent Care FSA
- Free One Medical membership for employees and dependents
- Pre-tax commuter benefits
- Life Insurance + STD/LTD
- 401(K) with generous company match
- Unlimited PTO
- Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
