Senior Product Marketing Manager – Developer Portal

Harness

1d•Remote

About The Position

Harness is redefining how companies deliver and release software with speed, safety, and confidence. As a Senior Product Marketing Manager (PMM), you will own the go-to-market story for Harness Internal Developer Portal — the “front door” for the platform and the automation backbone for developer self-service. This is a high-impact role at the intersection of product, sales, and marketing. Think of this role as the mini-CMO for your module(s). You’ll drive messaging, competitive positioning, sales enablement, customer storytelling, and analyst engagement while also influencing the roadmap with win/loss insights and customer feedback. It’s strategic, visible, and broad in scope, with plenty of hands-on execution to bring the story to life.

Requirements

7+ years in product marketing or a technical role (product management, solutions engineering, architecture).
Strong foundation in the software delivery lifecycle — you understand how developers ship and manage code.
Experience with developer and DevOps tooling. You understand how ideas become valuable software and what holds developers back.
Equally comfortable shaping high-level strategy and demoing features hands-on.
Exceptional communicator with a knack for turning technical detail into compelling customer value stories.
Collaborative, creative, and energized by working across product, sales, and marketing.

Nice To Haves

Direct experience in marketing or competing in the developer portal category and/or the artifact registry category.
You have been a software developer earlier in your career.

Responsibilities

Own the category positioning for Harness Internal Developer Portal
Define messaging, value props, and competitive differentiation vs. Backstage, Port, Cortex and others.
Partner with Product to bring customer and market insights directly into roadmap decisions.
Represent the product in CABs, QBRs, and analyst briefings to ensure the voice of the customer is heard.
Build playbooks, training, and competitive battlecards that help the field win.
Support high-stakes opportunities with product and persona expertise.
Ability to jump on a call at the last minute to demo the product for a prospect and help sales win the next meeting.
Identify and write compelling customer success stories that highlight business outcomes.
Partner with Sales on win/loss analysis and pipeline insights to sharpen GTM execution.
Develop thought leadership assets: blogs, briefs, videos, presentations, and campaigns.
Represent Harness at webinars, conferences, and in customer-facing conversations.
Recruit and prepare customer speakers for summits and events.
Perform funnel analysis to uncover optimization opportunities and drive adoption.
Lead win/loss and competitive intelligence to keep Harness sharp against market trends.
Gather and synthesize customer/market feedback to improve messaging and influence product strategy.