Senior Product Manager – Retail Media Data, Measurement & Auction Strategy (m/f/d)
About The Position
Redcare Pharmacy is looking for a Senior Product Manager to shape the data, measurement and auction strategy supporting its Retail Media business. As the business grows, the role will help build scalable capabilities for campaign delivery, measurement and optimisation, including evolving auction strategy, strengthening advertising data flows, and developing reliable reporting and attribution. With Retail Media data being consolidated into the Unified Data Platform, the role will turn this foundation into trusted measurement, reporting and decision-making products. The Senior Product Manager will own and develop the product strategy and roadmap for Retail Media auction performance, data, measurement and reporting. They will work closely with Data Scientists, Data Engineers, Analysts, software engineers and commercial stakeholders, taking ownership of products from an early stage and helping build capabilities that contribute directly to Redcare’s commercial growth. The position is remote and based in Germany, with occasional on-site collaboration in Berlin or Cologne depending on business and team requirements.
Requirements
- Approximately 5–7 years of product management experience, ideally within data products, analytics, AdTech, marketing technology or e-commerce.
- Experience owning products end to end, from discovery and roadmap definition through delivery, adoption and continuous improvement.
- Strong understanding of data products, analytics and measurement, and ability to translate complex data into meaningful business outcomes.
- Technical fluency to collaborate effectively with Data Engineers, Data Scientists, Analysts and software engineers, and to understand and challenge technical requirements.
- Working understanding of SQL, data modelling, reporting or BI tools; hands-on expertise is beneficial but not essential.
- Strong stakeholder management skills and ability to navigate competing priorities across technical and commercial teams.
- Understanding of advertising performance and commercial measurement, with a focus on delivering measurable value.
Nice To Haves
- Previous experience as a Data Analyst, Data Scientist or Analytics Engineer.
- Familiarity with digital advertising and auction mechanics.
- Exposure to Retail Media, AdTech or marketing analytics.
- Experience building data products or platforms from 0 to 1.
Responsibilities
- Own and develop the product strategy and roadmap for Retail Media auction performance, data, measurement and reporting.
- Define auction strategy requirements and identify opportunities to improve bidding, ranking, relevance and commercial performance.
- Define advertising tracking requirements, event taxonomies and data contracts across campaign management, ad serving, customer interactions, attribution and reporting.
- Ensure advertising data is reliably ingested into the Unified Data Platform and made available for internal reporting, advertiser reporting, measurement and optimisation.
- Develop measurement and reporting capabilities that help advertisers understand campaign effectiveness, incremental sales, reach and return on advertising investment.
- Partner with Data Science, Data Engineering, Analytics and software engineering to translate business needs into scalable solutions.
- Drive product discovery, prioritisation and delivery, balancing business priorities, technical dependencies and stakeholder requirements.
Benefits
- Work from home arrangements, including up to 20 days per year anywhere in the EU.
- Team events and regularly scheduled celebrations.
- Kindergarten grant of €100 per month for employees who pay for childcare in kindergarten.
- Free, anonymous access to professional psychological support through nilo.
- Internal and external training and career development support.
- Fully costed Deutschland Ticket for commuting.
- Urban Sports Club membership in the M package, with a range of sports opportunities.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
