Senior Product Manager (AI Growth) - Canada

NerdWallet

10d • Remote

About The Position

This Senior Product Manager role is pivotal in shaping NerdWallet’s future by defining and owning the evolution of our on-site, AI-driven user journey. You will reimagine how consumers interact with our content, tools, and guidance, leading the strategy and execution of intelligent, personalized experiences. Your work will play a critical role in transforming how users navigate complex financial decisions—delivering greater clarity, confidence, and value at scale.
In this role, you’ll build and scale AI-powered features—from conversational interfaces to recommendation systems—that deepen engagement and deliver more relevant, actionable insights. You’ll combine strategic vision with hands-on execution, collaborating with cross-functional partners to integrate robust solutions that enhance our ecosystem. The ideal candidate has a strong background in fintech, consumer finance, or growth-focused product management. They bring proven success building AI-powered products and have a solid understanding of SEO. They thrive in fast-paced environments where experimentation and innovation drive measurable results. You’ll continuously monitor product performance metrics to optimize user engagement, conversion, and long-term value, ensuring that every enhancement moves both the customer and the business forward.
This role reports to the Director, Engineering for the SEO Team.

Requirements

• 5+ years in product management position, preferably within fintech, consumer finance, or a related domain
• 2+ years of experience in a senior level product management position
• Experience leading the development and launch of AI-powered product features (e.g., conversational interfaces, recommendation systems, personalization) from concept to scale
• Deep understanding of technical, on-page, and programmatic SEO, including how search algorithms influence content discovery and ranking
• Understanding on how AI-driven experiences intersect with SEO (e.g., crawlability, indexation, and evolving search surfaces)
• Proven success in managing and launching impactful product initiatives ideally within fintech
• Experience scaling products in fast-growing businesses - balancing quick wins with long-term investments
• Skilled in leveraging data analytics tools and methodologies to inform decision-making
• Familiarity with A/B testing, user research techniques and data driven product development
• Ability to work closely with engineering teams and technical workflows
• Exceptional communication and collaboration skills, with the ability to influence both technical and non-technical stakeholders without direct authority

Responsibilities

• Own Product Strategy: Lead the end to end vision and roadmap, partnering with data, design, engineering and marketing to drive growth across organic funnels.
• Accelerate Growth: Launch and optimize experiences that improve customer outcomes and scale the business.
• Leverage Market Insights: Conduct thorough market analysis and user research to identify opportunities, inform strategy and guide product decisions.
• Champion Consumer-Centric Innovation: Deeply understand consumer behaviors and needs to deliver personalized high-impact product experiences.
• Drive Execution: Partner cross functionally to deliver new features and product enhancements on time and with measurable impact.
• Optimize Performance: Use data, A/B testing and experimentation to improve engagement, conversion and retention.
• Advocate for the Customer: Keep user needs and outcomes at the heart of every decision.
• Mentor and Collaborate: Support junior PMs, fostering growth, inclusion and shared success.

Benefits

• Monthly Healthcare Stipend
• Rejuvenation Policy – Vacation Time Off + You will receive the official public holidays in your province
• Paid sabbatical for Nerds to recharge, gain knowledge and pursue their interests
• Monthly Wellness Stipend
• Wifi Stipend
• Cell Phone Stipend
• Work from home equipment stipend
• RRSP with a 4% match. Eligible one month after hire.
• Financial wellness, guidance, and unlimited access to a Certified Financial Planner (CFP) through Northstar

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed
• Number of Employees: 251-500 employees