Senior Product Manager, Dupixent DERM DTC

Sanofi • Cambridge, MA

11d

About The Position

The Senior Product Manager, Dupixent DERM DTC, will shape how patients discover, understand, and connect with Dupixent. The role leads multicultural marketing campaigns, disease-state education initiatives, patient ambassador programs, and digital innovation strategies to empower patients throughout their health journeys. It combines science, storytelling, and strategy, with a focus on serving diverse patient communities.

The position is part of Sanofi’s Specialty Care team, which works to deliver treatments for people with immune challenges, rare diseases, cancers, and neurological conditions. The role collaborates across marketing, medical affairs, patient advocacy, market access, regulatory, legal, and agency partners to create integrated, compliant programs. It also manages agency relationships, timelines, and budgets, and presents strategies and campaign results to senior leaders and stakeholders.

Requirements

• Bachelor’s degree required.
• At least 3 years of experience in the pharmaceutical, healthcare, biotech, or life sciences industry and/or in marketing, strategy, product/project management, or an agency.
• Strong attention to detail and ability to manage multiple priorities simultaneously.

Nice To Haves

• MBA.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Knowledge of the legal and regulatory landscape for pharmaceutical marketing, including medical/legal/regulatory review.
• Understanding of portfolio marketing, multi-brand strategy, and pharmaceutical marketing principles.
• Demonstrated ability to execute marketing programs and coordinate cross-functional initiatives.
• Experience supporting account-planning execution with cross-functional teams.
• Demonstrated success in data analysis and performance optimization.
• Experience working with Medical Affairs, Sales, and Market Access teams.
• Patient-first mindset and commitment to improving patients’ lives.
• Cultural intelligence and ability to develop authentic, inclusive campaigns for diverse communities.
• Bold thinking and willingness to challenge the status quo and bring innovative ideas to life.
• Collaborative leadership in a matrixed environment and ability to build strong cross-functional relationships.
• Data-driven approach to using insights and analytics to inform strategy and measure impact.

Responsibilities

• Lead development and execution of culturally relevant, insight-driven campaigns for multicultural patient populations.
• Partner with multicultural agencies and cross-functional partners to evolve and manage strategy and tactics, and execute promotional activity.
• Analyze multicultural market data and patient insights to identify unmet needs and growth opportunities.
• Ensure campaigns meet regulatory and medical/legal/regulatory review standards.
• Develop and manage disease-state education programs that increase awareness and understanding of atopic dermatitis.
• Lead the creative evolution of Eczema Exposed and explore cost-effective ways to promote the site through media and advocacy partnerships.
• Support awareness and engagement of the ADCT.
• Create omnichannel educational content across digital, print, and experiential formats for diverse patient audiences.
• Build relationships with advocacy groups such as the NEA and partner on brand presence at annual conferences.
• Collaborate with medical affairs, patient advocacy, and external KOLs to ensure scientific accuracy and credibility.
• Coordinate cross-functional efforts to align programs and maximize impact.
• Build and manage a patient ambassador program, including identifying, onboarding, and supporting patients who share their Dupixent experiences.
• Develop programs for patient stories and experiences, including speaking engagements, testimonial videos, webinars, and mentorship programs.
• Develop ambassador training materials, storytelling frameworks, and engagement toolkits.
• Oversee ambassador appearances at events, digital content creation, and community outreach activities.
• Ensure compliance with legal, regulatory, and privacy requirements for patient testimonials and ambassador activities.
• Champion digital-first thinking and identify emerging platforms, technologies, and engagement models for patient marketing.
• Work with partner agencies to explore tools and pathways that increase speed to market and support fail-fast content creation strategies.
• Monitor digital health trends and bring recommendations to the broader marketing team.
• Work with HCP marketing, market access, medical affairs, regulatory, legal, and agency partners on integrated, compliant, and impactful programs.
• Present strategies and campaign results to senior leadership and key stakeholders.
• Manage agency relationships, project timelines, and budgets.

Benefits

• Health and wellbeing benefits, including high-quality healthcare, prevention, and wellness programs.
• At least 14 weeks of gender-neutral parental leave.
• Employees may be eligible to participate in company employee benefit programs.
• Rewards package recognizing employee contributions.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior