Senior Product Manager - Growth Marketing

Expedia Group•Seattle, WA

2d•$173,000 - $277,000

About The Position

Join Expedia Group’s Growth Marketing Technology team to help shape the future of marketing through data-driven innovation and AI-powered solutions. As a Product Manager III, you’ll play a pivotal role in developing scalable marketing technologies that enhance automation, measurement, and personalization across global marketing campaigns on platforms such as Google, Meta and Apple.

Requirements

Bachelor's or Master's degree in Computer Science, Engineering, Data Science, or equivalent experience.
6+ years of product management experience, ideally in marketing platforms, data products, and AI/ML applications.
Strong technical acumen with experience in data engineering, workflow orchestration, and machine learning operations.
Excellent communication skills with the ability to influence cross-functional teams and stakeholders.
Well-versed in design thinking principles.
Great problem-solving and analytical skills.

Nice To Haves

Experience with Python, SQL, Java, HQL, Hive, Pyspark, or similar programming languages preferred.

Responsibilities

Drive product development across data, automation, and AI/ML capabilities to support marketing scalability and efficiency.
Collaborate with engineering, data science, and analytics teams to deliver robust measurement and optimization tools.
Translate complex technical concepts into actionable product requirements and communicate them effectively across stakeholders.
Lead initiatives to integrate generative AI into marketing workflows, including content generation and ad creative optimization.
Conduct market and trend analysis to inform product strategy and identify opportunities for innovation.
Build a deep understanding of data infrastructure and source data dictionaries and database schema for wider use.
Write user stories, acceptance criteria, hypotheses, and success metrics for new product features or enhancements.