Senior Product Manager, EP Competitive Strategy

Boston Scientific•Arden Hills, MN

12d•$102,100 - $194,000•Hybrid

About The Position

This Senior Product Manager is responsible for developing and driving key marketing and business objectives for Boston Scientific’s Electrophysiology (EP) Product Portfolio, with a focus on the competitive landscape. This role will work closely with the broader FARAPULSE marketing team, various cross-functional partners, the sales team and key physicians. This role requires a high degree of collaboration, strategic thinking, attention to detail, a flexible mindset and the ability to work under pressure. This person will have high visibility with senior leadership and customers and must be able to communicate professionally and effectively. This is a hybrid position based out of our Arden Hills, MN location.

Requirements

Minimum of a Bachelor's degree
Minimum of 5 years of medical device experience
Strong analytical skills and ability to craft business plan
Downstream marketing experience (i.e. product management, sales engagement and campaign)
Background in EP or a competitive marketing role
Ability to build messaging and communicate to the field sales team
Experience with determining customer needs within medical device markets
Willing to travel up to 30% (possibly international)

Nice To Haves

Advanced degree such as Master’s or MBA
Electrophysiology experience
Excellent communication and interpersonal skills
Demonstrated success supporting and/or managing complex projects
Demonstrated success working as an integral cross functional team member
Ability to develop clinical expertise in medical devices
Sales experience
Desire to work in a fast-paced, dynamic environment and ability to adapt to changing needs and priorities

Responsibilities

Develop and implement downstream marketing strategies for Boston Scientific's PFA products specifically focused on the competitive landscape
Conduct market research and stay updated on industry trends and competitor products to identify new opportunities and drive product differentiation
Develop and maintain a comprehensive competitive intelligence framework to monitor competitors' strategies, products, market activities, and performance in the PFA market
Analyze market data and present data trends to the senior leadership team bi-weekly
Run ad-hoc business analytics for the franchise
Synthesize competitive intelligence to inform strategic decisions, ensuring our products stay ahead of the curve and meet market demands effectively
Stay abreast of industry trends, regulatory changes, and technological advancements that could impact the competitive landscape, providing timely updates to relevant stakeholders
Represent the company at conferences, trade shows, and other industry events to gather and synthesize both Boston Scientific and competitive product clinical data
Collaborate with various cross-functional partners to drive marketing initiatives forward
Create and roll-out field training materials on the competitive technologies and strategies to blunt the competition
Strategically plan for future competitive launches in the marketplace
Partner with the our global regional partners to share best practices and intel