Senior Product Designer, Ads Team - Measurement & Insights (Data Visualization / Information Design)

Expedia•Seattle, WA

6d•Onsite

About The Position

Expedia Group is seeking a Senior Product Designer to lead the experience vision for EG Ads measurement, reporting, and insights. The role focuses on helping advertisers and partners understand and act on complex data, including attribution, incrementality, campaign performance, and budget pacing. It is a new, high-visibility area for the Ads organization, with ownership over the design approach for self-serve tools, dashboards, and reporting. The designer will work closely with product, engineering, research, data science, and sales partners in a cross-functional environment. They will shape strategy and roadmaps, create clear and trustworthy data experiences, establish reusable visualization patterns, and explore AI-powered ways to surface insights and recommend actions. The role also involves research synthesis, prototyping, implementation partnership, stakeholder communication, and maintaining a high bar for accessible, inclusive design.

Requirements

Degree in User Experience Design or a related design field, or equivalent professional experience.
At least 10 years of professional experience in user experience design, product design, or a related field.
Portfolio demonstrating work across the product life cycle from concept to release, including team context, thought process, outcomes, and pivots; should include data-rich or information-dense experiences.
Proven experience designing data visualization, dashboards, reporting, analytics, or other information-dense products that make complex data clear and actionable.
Experience turning product requirements into a design strategy and delivering solutions that meet those requirements.
Experience mapping customer journeys and using user stories and personas to inform design strategy.
Experience creating design deliverables at multiple fidelities, with emphasis on interactive, code-based prototypes.
Experience using and contributing to design systems and shared component libraries.
Experience working with diverse stakeholders across Product, Engineering, Marketing, Content, and Research.
Ability to work effectively in high ambiguity and bring structure to new, greenfield problem spaces.
Strong written and verbal communication skills, including presenting work and defending design decisions.
Strong attention to design and visual detail.
Working knowledge of current design tools such as Figma and agentic prototyping tools such as Claude or Cursor.
Experience thoughtfully using emerging AI tools to speed up design work without lowering quality.

Nice To Haves

Background in information design or data visualization, or experience designing analytics, measurement, or business intelligence products, such as in fintech, ad tech, marketing technology, or B2B SaaS.
Hands-on experience with data visualization tools or libraries such as D3.js, Observable, Tableau, or Looker, or a front-end or design engineering background.
Familiarity with measurement concepts such as attribution, incrementality, A/B testing, and performance reporting.
Experience designing B2B, self-serve, or enterprise tools for business users who are not data specialists.
Experience designing for agentic or AI-powered platforms and tools, including AI-generated insights or recommendations.
Experience working with UX researchers and data scientists and using research insights to inform design decisions.
Experience designing for human diversity, including internationalization, localization, and accessibility, such as accessible color and chart design.
Experience designing across multiple devices, webviews, and browsers.
Experience presenting to executive audiences.
Advertising industry experience; listed as a plus, but not required.

Responsibilities

Define and lead the end-to-end experience vision for EG Ads measurement, reporting, and insights, from early concepts through shipped products.
Work with product and engineering partners to frame complex, ambiguous problems and explore solutions that advance product direction.
Advocate for experience design priorities with long-term strategy in mind and help build the measurement and insights roadmap.
Help shape business and experience success metrics and keep them aligned.
Design intuitive ways for advertisers and partners to explore, understand, and act on large, complex datasets, including attribution, incrementality, campaign performance, and budget pacing.
Build scalable, reusable data visualization patterns and components, including charts, dashboards, reports, and insight modules, and contribute them to the design system.
Create data-driven narratives for executive and internal audiences, turning dense findings into digestible stories.
Develop and champion a point of view on data visualization tools, standards, and best practices.
Explore AI and agentic experiences that surface insights, explain performance, and recommend next steps to advertisers.
Analyze and synthesize research and test findings, balancing insights with technical and business considerations to select solutions.
Partner with product managers to deliver high-value improvements based on customer and market insights.
Design simple, elegant, trustworthy, accessible, and inclusive experiences, and uphold a high quality bar.
Use interactive, code-based prototypes, including AI and agentic prototyping tools, to test ideas and communicate interactions and data behavior.
Work closely with engineers to ensure high-quality implementation and assess when to challenge technical conventions.
Tell compelling stories to influence decisions and align senior stakeholders across Product, Engineering, Research, Data Science, and Sales.
Remain constructive through ambiguity, shifting priorities, and difficult conversations, helping others do the same.
Build healthy feedback practices within the experience design team and peer teams, and celebrate team wins.