Senior Platform Operations Manager
About The Position
As Senior Platform Operations Manager, you will lead the strategy, execution, and optimization of our marketing technology ecosystem. You will architect, implement, and manage the systems and integrations that power our go-to-market (GTM) engine, with a sharp focus on scalability, data integrity, automation, and lead orchestration. This role is pivotal in ensuring that marketing, sales, customer success, business development and product teams are aligned and empowered to execute with speed and precision. You’re a Driver, you don’t just wait for projects and problems to come to you, but you identify them and execute without hesitation. This role will report to the Director, Marketing Operations, a critical part of our connected GTM Operations team. You’ll bring a track record of proven success, preferably in a high-growth, fast-paced startup environment.
Requirements
- 7+ years of experience with HubSpot, SFDC, 6sense, LeanData and other prospecting tools
- Deep expertise with marketing automation, CRM systems, and data integration tools (Marketo, Salesforce, LeanData, Segment, Workato, or similar).
- Strong understanding of lead lifecycle, funnel stages, routing logic, and attribution models.
- Experience with API integrations, custom workflows, and marketing data schemas.
- Strong organizational and project management skills.
- An unmatched attention to detail, taking pride in everything you do and understanding that the little things matter
- Ability to manage competing priorities in a results-driven environment
Responsibilities
- Own the marketing technology stack (e.g., HubSpot, Salesforce integration, LeanData, Qualified, 6sense, attribution tooling, etc) — driving roadmap, implementation, integration, and performance.
- Evaluate, recommend, and deploy new tools to enhance marketing execution and measurement.
- Architect a scalable infrastructure that supports pipeline acceleration, attribution, scoring, and personalized engagement.
- Translate lead management and routing requirements into system logic.
- Own end-to-end implementation of lead assignment rules, SLAs, escalation flows, and scoring models.
- Partner with Sales Ops and Marketing Ops to continuously optimize routing for speed, accuracy, and fairness.
- Ensure data quality, enrichment, normalization, and compliance across platforms.
- Monitor data pipelines and troubleshoot discrepancies across systems.
- Establish governance frameworks for platform changes, including documentation, QA, and release management.
- Serve as the technical lead for marketing in cross-functional projects, including GTM launches, sales handoff optimization, and analytics integration.
- Identify automation opportunities to increase operational efficiency and reduce manual effort.
- Leverage AI and machine learning capabilities in tools to enhance targeting, scoring, and predictive analytics.
- Monitor and report on system health, performance metrics, and process efficiency.
Benefits
- Stock equity
- Up to 100% employer-paid premiums for medical, dental, and vision coverage for employees and their dependents
- Comprehensive wellness benefits and healthcare concierge services
- 401(k) plan
- Company-paid life and disability insurance
- Tax-advantaged spending accounts
- Range of discounted voluntary offerings
- Paid Parental Leave policy, after six months of employment
- Kindbody fertility and family-building benefits
- Dedicated leave specialists
- Generous annual stipends for both professional and personal development
- Access to a wide range of internal learning opportunities
- Flexible vacation policy
- Paid holidays
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
