Senior Performance Manager

Welcome Tomorrow
Hybrid

About The Position

Welcome Tomorrow is a fast-growing, Africa-focused digital marketing and growth agency dedicated to helping ambitious companies achieve sustainable online growth through innovative performance marketing, creative production, and advanced analytics. As a Senior Performance Manager, you will play a pivotal role in driving multi-region paid media strategies for both app and web platforms, collaborating with top talent and contributing to the agency's continued expansion across emerging markets.

Requirements

  • Bachelor's degree
  • Expert-level hands-on execution in Google Ads, Meta Ads, and TikTok Ads
  • Advanced measurement and tracking skills using AppsFlyer, Adjust, or Firebase
  • Advanced web analytics and tagging proficiency with GA4 and Google Tag Manager
  • Experience leading client strategy and conducting QBRs/performance reviews
  • Fluent English and French
  • Valid work authorization for the country of employment
  • Willingness and ability to travel internationally approximately 10% for client and team meetings
  • Ability to overlap working hours with 9am–5pm GMT+4

Nice To Haves

  • Arabic language proficiency

Responsibilities

  • Owning the paid media strategy across multiple regions for app and web acquisition
  • Planning, launching, and optimizing full-funnel campaigns across Google, Meta, TikTok, and programmatic channels
  • Leading client strategy, quarterly business reviews (QBRs), and performance storytelling
  • Partnering with creative and analytics teams to enhance campaign creatives, tracking, and measurement
  • Mentoring media buyers and setting high standards for campaign execution

Benefits

  • A human adventure in an ambitious and fast-growing company
  • Joining a team of top talents, localising advanced growth marketing techniques for emerging markets
  • Embarking on a pleasant, stimulating and challenging environment
  • The possibility to work on side projects benefitting Welcome Tomorrow
  • High flexibility in the organisation of your work, including remote work
  • Possibility of traveling overseas to meet clients and other team members
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