Senior Partnerships Specialist

AlgaeCal•Vancouver, BC

16h•Onsite

About The Position

We create clinically supported, natural solutions for some of the biggest health challenges women over 40 face today. Your work will help more women discover those solutions. The creators, affiliates, and experts you bring into our world will help women find information they can trust, feel more confident in their choices, and take action on their health. This role is for someone who can build a performance-driven partnership ecosystem, manage creators and affiliates, negotiate smart deals, and identify wasted spend. This job requires a focus on performance-driven partnerships, not just collecting 'likes'. You will be responsible for building a scalable affiliate program where the right partners drive sales, the right experts build trust, and every campaign has the tracking and reporting to prove it.

Requirements

3+ years in influencer marketing, affiliate management, partnerships, creator growth, or a similar role.
Ability to build a performance-driven partnership ecosystem.
Ability to manage creators and affiliates.
Ability to negotiate smart deals.
Ability to identify wasted spend.
Focus on audience fit, engagement, credibility, brand alignment, and revenue potential when selecting partners.
Comfort working with performance data (ROAS, CAC, conversion rate, attributed revenue, performance by partner).
Ability to build strong relationships and trust with partners.
Understanding of how affiliate programs work, including recruitment, activation, commission structures, incentives, and optimization.
Experience with platforms like Impact, Klear, GRIN, Shopify Affiliates, or similar.
Understanding of the value of experts in building trust and credibility.
Ability to manage expert relationships, advisory agreements, and content initiatives.
Proficiency in setting up measurable campaigns using UTMs, GA4, attribution, affiliate links, and conversion paths.
Ability to build clean tracking systems and identify reporting gaps.
Budget management skills, including assessing creator fees and deal viability.
Experience managing the full campaign lifecycle (brief, negotiation, content, compliance, approvals, launch, tracking, reporting, optimization).
Ability to keep multiple campaigns moving at once.
Ability to chase down loose ends and ensure timely launches.
Ability to monitor competitor activities and identify opportunities.
Skill in getting different teams and external partners to work together and stay aligned.
Clear communication skills.
Humility: putting the team and others' needs ahead of your own.
Hunger to learn more.
People-smart: being a great teammate.

Nice To Haves

Experience in health, wellness, supplements, D2C, eCommerce, women’s health, or another category where credibility matters as much as conversion.

Responsibilities

Build a scalable affiliate program where the right partners drive sales, the right experts build trust, and every campaign has the tracking and reporting to prove it.
Build a performance-driven partnership ecosystem.
Manage creators and affiliates.
Negotiate smart deals.
Sniff out wasted spend.
Find the right partners, considering audience fit, engagement, credibility, brand alignment, and realistic path to revenue.
Build a pipeline of influencers, creators, affiliates, and healthcare experts who can perform.
Work with performance data (ROAS, CAC, conversion rate, attributed revenue, performance by partner) to identify what's working and what isn't, and allocate budget accordingly.
Build strong relationships with partners, fostering trust, clear communication, and desirable offers.
Manage the entire partnership lifecycle from first conversation to signed agreement to live campaign to reporting.
Understand and manage affiliate program components including recruitment, activation, commission structures, incentives, and optimization.
Find, nurture, and manage relationships with healthcare professionals and science experts.
Ensure campaigns are measurable through UTMs, GA4, attribution, affiliate links, conversion paths, and dashboards.
Build clean tracking systems and identify reporting holes.
Manage campaign budgets, assessing creator fees, deal viability, and negotiation strategies.
Manage the entire campaign process from brief to optimization, including negotiation, content, compliance, approvals, launch, tracking, and reporting.
Monitor competitor activities, including creators, offers, messages, and campaign strategies, to identify gaps and inform new ideas.
Facilitate collaboration between creative, paid media, compliance, analytics, and external partners.
Keep everyone aligned and maintain momentum on complex projects.
Manage multiple campaigns simultaneously.
Ensure all partnerships have a clear line of sight to performance.