Senior Paid Search Manager

TurboTenant • Quinte West, ON

4d • $115,000 - $130,000 • Hybrid

About The Position

TurboTenant is seeking a Senior Paid Search Manager to be a key player in their growth strategy. This role involves driving high-quality growth through strategic, analytical, and creative paid search campaigns. The position is not just about budget management but also about leveraging data for a competitive advantage and fostering operational excellence within the Performance Marketing team. The ideal candidate will be a strategic thinker passionate about performance marketing, campaign optimization, testing new strategies, and uncovering insights to drive significant results, with a focus on efficient acquisition and automation.

Requirements

• 4+ years of experience owning Paid Search specifically for B2C companies, with a proven track record of driving profitable revenue and user acquisition.
• Demonstrated experience scaling and managing monthly budgets in excess of $300k.
• A passion for clear, concise communication that is consistently backed by data. You can own the accuracy of channel data and build complex analyses.
• A collaborative spirit and a willingness to test new ideas, learn from results, and proactively work cross-functionally to drive feature adoption.
• Strong foundational knowledge of Google Ads conversion tracking and offline conversion imports.
• Eligible to work in the United States without sponsorship.

Nice To Haves

• Utilizing AI tools (like Cursor, Claude, or ChatGPT) to accelerate productivity, campaign execution, and data analysis.
• Advanced experience with Google Tag Manager (GTM) for custom event tracking and conversion setup.
• Hands-on experience in residential real estate as a landlord, investor, real estate agent, leasing agent, or community manager.

Responsibilities

• Fully own, administer, and manage TurboTenant’s entire Google and Bing Ad ecosystem across multiple brands, focusing relentlessly on driving profitable new user signups and customer acquisition.
• Lead in-depth campaign expansion and testing. Optimize bidding algorithms, ad copy, and quality scores, while expanding keywords to efficiently scale budgets and hit company-wide growth goals.
• Partner with marketing and product teams to identify new opportunities, refine lead loops, and better understand the needs of landlords and tenants to optimize every conversion.
• Partner directly with Google and Bing representatives to secure custom reporting and gain access to exclusive beta programs.
• Translate complex channel data into clear insights that explain how paid search impacts the broader business.

Benefits

• Competitive compensation package
• 22 days of PTO during the first year, increasing with tenure
• Annual bonus based on company performance
• Equity
• Comprehensive medical, dental, and vision plans – with multiple plans covered at 100%
• 9 paid holidays per year + a paid day off for your birthday
• 401k Matching
• Annual bike tune-up reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed