Senior Paid Media Manager

Propellic

21h • Remote

About The Position

As a Senior Paid Media Manager, you’ll own strategy, execution, and performance
across multi-platform paid media campaigns for our travel clients. You’ll be
both strategic and hands-on, building holistic, full-funnel media plans, driving
creative strategies, and proactively integrating AI-powered tools and workflows.
You’ll also serve as a trusted advisor to clients, translating complex
performance insights into clear business impact.

If you thrive at the intersection of data, creativity, and innovation, and
you’re passionate about helping world-class travel brands grow—we’d love to meet
you.

Requirements

• 7+ years of paid media experience in an agency or in-house environment, managing high-budget, multi-channel campaigns.
• Strong fluency across Google Ads, Meta, LinkedIn, TikTok, programmatic platforms, and YouTube
• Demonstrated experience integrating creative strategy into media buying, with an understanding of how storytelling and ad formats drive performance.
• Hands-on experience with AI tools in media buying, creative testing, reporting, or forecasting; eager to test and scale new innovations.
• Proven track record of delivering measurable business outcomes (e.g., bookings, revenue growth, CAC efficiency).
• Strong communicator who can simplify complex insights and confidently advise executives.
• A proactive learner and experimenter who stays ahead of industry, AI, and travel marketing trends.
• Eligibility to work in the U.S. or ability to contract internationally.

Nice To Haves

• Travel or hospitality experience is highly preferred.

Responsibilities

• Lead multi-channel paid media campaigns (search, social, programmatic, video/CTV), ensuring strategic approach and flawless execution.
• Own client relationships end-to-end: act as the main point of contact, deliver proactive updates, and translate performance into actionable business insights.
• Develop and integrate creative strategies, aligning ad copy, visuals, and formats with audience intent and campaign goals.
• Leverage AI-driven tools (e.g., AI Max, predictive bidding, dynamic creative optimization) to enhance speed, accuracy, and campaign performance.
• Proactively test and pilot new platforms, tools, and ad formats—documenting and scaling what works.
• Provide consultative guidance to C-level travel stakeholders, simplifying complex optimization rationales.
• Identify upsell and cross-sell opportunities that align with client objectives and support sales in scoping.
• Mentor Paid Media Managers, contribute to internal SOPs, and champion department-wide testing frameworks.
• Share case studies, AI learnings, media and creative insights through Propellic thought-leadership initiatives.

Benefits

• Remote-first flexibility with a high-performing global team.
• Medical, dental, and vision plans + 5 % 401(k) match (US employees).
• Generous PTO, company holidays, and an annual week-long destination company retreat
• Annual budget for professional development and industry conferences.
• A culture that values experimentation, autonomy, and radical candor.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 1-10 employees