Senior Meta Ads Manager

TripleTen • Georgia, GA

2d • Remote

About The Position

TripleTen is an EdTech company that designs and runs tech career learning programs for the US and Latin American markets. We've been doing it for over five years, teaching complete beginners — people with no prior tech background — through cohort-based programs built on our own platform and curriculum, developed in partnership with Nebius AI. Our team is fully remote and globally distributed, and we serve a large, active student base across both regions. As our Senior User Acquisition Manager, you'll own one of our largest paid channels end to end — strategy, budget allocation, creative direction and funnel performance. This is a high-ticket product with a long, partly offline sales cycle: the sale doesn't happen in the ad account, it happens weeks later on a call with our sales team. Your job is to understand that whole path and move it. This is a hands-on, single-owner role: no layer of buyers between you and the account. Reporting to our Marketing Lead, you'll work directly with creative, sales and analytics. Own the channel, not the tasks: Strategy, campaign structure, budget allocation and results are yours. You keep the account impeccable — nothing runs that shouldn't — and you defend your numbers to the business. Run a continuous flow of tests across audiences, funnels and creatives. Each launch starts with a written plan — hypothesis, metric, budget, decision rule. Read the whole funnel: CPL and lead volume are the beginning of the story, not the end. You track lead → SQL → sale.

Requirements

• 3+ years in User Acquisition, including personal ownership of Meta accounts at $50k+/month.
• Relevant recent experience (in the last 2-3 years) with products with a considered purchase and a long or offline conversion (education, B2B, fintech, real estate, healthcare or similar).
• Comfortable analyzing data beyond the ad account, including lead quality, CAC, ROI, and self-generated reporting.
• Ability to name a change made that moved a down-funnel metric and explain how it worked.
• Structured thinking demonstrated through written launch plans, test maps, and post-mortems.
• Experience identifying a problem, digging into data, proposing a solution, and carrying it through.
• Ability to argue with a manager when you think they're wrong, with evidence.
• Deep understanding of visual hooks, messaging, and what drives engagement in the current Meta landscape.
• Adaptability in a fast-paced, remote-first environment where you work independently and own your results.
• Working proficiency in English (B2+ preferred).

Responsibilities

• Own one of our largest paid channels end to end — strategy, budget allocation, creative direction and funnel performance.
• Understand the whole path from ad to sale and move it.
• Keep the account impeccable and defend your numbers to the business.
• Run a continuous flow of tests across audiences, funnels and creatives.
• Develop written plans for each launch including hypothesis, metric, budget, and decision rule.
• Track leads through to SQL and sale, not just CPL and lead volume.

Benefits

• Competitive compensation
• Full-time remote contract
• Flexible schedule
• A close-knit, international team of thoughtful and driven professionals.
• All software licenses and remote work tools you need to be successful in a remote working environment (Slack, Miro, Notion, Zoom, etc).

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed