About The Position

For Nike Merchants, everything begins and ends with the consumer. We are seeking a consumer‑led Merchant with a strong affinity for product who thrives in the fast pace of retail and the ever‑evolving North America marketplace. A successful Senior Merchant will contribute to an inclusive, positive, and progressive team dynamic while helping shape Nike’s Kids Footwear and Apparel offense across North America Channels. At Nike, it’s about each person bringing their skills, curiosity, and passion to a challenging and constantly evolving game. You will work closely with fellow North America Channel Merchants and cross‑functional partners across North America Product Merchandising, Sales, Planning, Brand, and Marketplace teams. You will also collaborate with Finance, Operations, and Insights & Analytics, leveraging quantitative and qualitative business reporting—including sales, inventory, bookings, and consumer behavior metrics—to inform assortment decisions and drive results across the North America marketplace. You will build consumer‑centric, channel‑specific assortment plans for Kids Footwear and Apparel across North America, blending fact‑based analysis with intuitive product storytelling. You will own the translation of product strategies into clear assortments by channel and tier, ensuring alignment to consumer needs, account realities, and capacity constraints. You will manage multiple seasons concurrently, using in‑market performance, bookings, and partner feedback to inform future seasonal decisions. You will play a critical role during key moments such as Go to Market sales meetings as well as account sales meetings, ensuring Sales teams are equipped with clear assortments, priorities, and narratives to drive confident sell‑in.

Requirements

  • Bachelor’s degree in Business, Merchandising, Marketing, or related field. Will accept any suitable combination of education, experience, and training.
  • 4+ years of experience in Footwear, Apparel, Equipment, or relevant consumer product merchandising, product creation, and/or retail within a vertical, multi‑brand, or digital environment
  • Strong command of retail and digital metrics including sell‑through, margin, full‑price realization, weeks of supply, bookings, and inventory productivity
  • Proven ability to translate consumer, sales, trend, and marketplace insights into in‑season actions and long‑term channel strategies
  • Experience preparing seasonal, channel‑specific tools and storytelling that clearly articulate priorities to Sales and marketplace partners
  • Demonstrated ability to build strong working relationships across a matrixed North America organization
  • Strong communication and influencing skills, with high attention to detail and consistency in execution

Responsibilities

  • Build consumer‑centric, channel‑specific assortment plans for Kids Footwear and Apparel across North America, blending fact‑based analysis with intuitive product storytelling.
  • Own the translation of product strategies into clear assortments by channel and tier, ensuring alignment to consumer needs, account realities, and capacity constraints.
  • Manage multiple seasons concurrently, using in‑market performance, bookings, and partner feedback to inform future seasonal decisions.
  • Play a critical role during key moments such as Go to Market sales meetings as well as account sales meetings, ensuring Sales teams are equipped with clear assortments, priorities, and narratives to drive confident sell‑in.
  • Own the translation of North America product strategies into clear, channel‑ and tier‑specific assortments, preserving consumer intent while reflecting capacity, door realities, and account needs.
  • Serve as the single point of accountability for the final North America channel view.
  • Apply deep understanding of North America wholesale and specialty channel dynamics to determine where product should live, how it should scale, and when to advocate for incremental opportunities—balancing growth, profitability, and brand consistency.
  • Partner closely with North America Sport Merchandising, Sales, SSDs, Planning, and Brand teams to synthesize inputs, clarify priorities, and influence strong channel outcomes through collaboration, clarity, and trust.
  • Lead complex, overlapping seasonal workflows from Merch to Merch through GTM, OED, and post‑GTM, ensuring clean handoffs, on‑time deliverables, and shared clarity on what is final versus in progress for channel partners.
  • Equip Sales and SSD partners with channel‑specific assortments, narratives, and tools that enable confident sell‑in, reduce friction at key moments, and clearly communicate core, priority, and opportunistic product offerings.
  • Leverage bookings, in‑market performance, and partner feedback across North America to deliver actionable insights, refine channel strategies, and strengthen future seasonal assortments and ways of working.
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